'Brand community' presentation slideshows

De conversation manager in Retail land

Conversation management can be applied in the retail industry. This is a very pragmatic presentation to integrate social media into your marketing plan as a retailer.

498 views • 47 slides

Value Creation Practice in Brand Community

Value Creation Practice in Brand Community. Reza Ashari Nasution , PhD School of Business and Management Institut Teknologi Bandung. National Marketing Conference, Prasetya Mulya Business School, Jakarta, 14 February 2013. Outline. Research Background Literature Study Research Method

369 views • 36 slides

Bellefountain Cellars

397 views • 27 slides

BA 492 WINTER 2007

309 views • 23 slides

Phenomenon, Literature, and Theoretical Sensitivity

Phenomenon, Literature, and Theoretical Sensitivity. Professor Su Chenting Department of Marketing City University of Hong Kong July 28, 2011. One Question: How to Be a Good Researcher?. We observe two types of data: --Data from practice --Data from literature

323 views • 20 slides

The Contribution of Different Online Communities in Open Innovation Projects

The Contribution of Different Online Communities in Open Innovation Projects. Michael A. Zeng Helmut-Schmidt-University Hamburg Institute of Technology and Innovation Management Prof. Dr. Hans Koller. Agenda. Research Questions Empirical Field Method Findings Future Research.

292 views • 20 slides

Friends Welfare Community

195 views • 18 slides

4 th International Consumer Brand Relationships Conference

4 th International Consumer Brand Relationships Conference. Exploring Consumer- Brand Relationships: synthesizing behavioural branding , brand love and brand co-creation. Hans Ruediger Kaufmann, Agapi Manarioti. How consumers relate to brands?.

95 views • 9 slides

Get Campus Ambassadors to promote your Brand on campus.

Get the Best of College Marketing Virtually and with seamless supervision. Build the perfect bond between Brands and Students.

136 views • 5 slides