Audiovisual communication - PowerPoint PPT Presentation

Communication elements

Communication elements. Advertising Sponsorship Point of sale Direct marketing Interactive marketing Mass communication Sales promotion Public Relations Exhibitors Personal selling Personal communication Image/theme communication. Model of Integrated Marketing communication.

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Children and Electronic Media

Children and Electronic Media. TIRANA, ALBANIA 25-26 May 201 2. Children and electronic media: opening. If we would imagine television as a prism, through which is traversed “the light” of today audiovisual communication, we could imagine the spectrum of transmitted messages:

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