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Chapter 6: Online Auctions, Virtual Communities, and Web Portals

Chapter 6: Online Auctions, Virtual Communities, and Web Portals. Electronic Commerce, Seventh Annual Edition. Objectives. In this chapter, you will learn about: Origins and key characteristics of the seven major auction types Strategies for Web auction sites and auction-related businesses

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Chapter 6

Chapter 6. Web Auctions, Virtual Communities, and Web Portals. Learning Objectives. In this lecture, we will look at: Origins and key characteristics of the six major auction types Strategies for Web auction sites and auction-related business Virtual communities and portals.

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551 views • 35 slides

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Auction web - PowerPoint PPT Presentation

Chapter 6: Online Auctions, Virtual Communities, and Web Portals

Chapter 6