100+ Ad click PowerPoint (PPT) Presentations, Ad click PPTs

Ad click - PowerPoint PPT Presentation

Analytics & Measurement

Analytics & Measurement. Keeping Things in Perspective. Top Priorities Volume of communication contacts with existing clients (cross selling) Growth in prospects (mailing list) No. of new enquiries and their source (phone, letter, web) Prospects

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347 views • 23 slides

Search Engine Advertising Pricing Ads to Context

Search Engine Advertising Pricing Ads to Context. Discussant: Chris Dellarocas cdell@umd.edu. Paper Summary. Main findings In states where lawyers cannot contact clients by mail price per ad click $0.93 higher In states with contingency fee limits price per ad click $2.27 lower

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106 views • 8 slides

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'Ad click' presentation slideshows

Ad click - PowerPoint PPT Presentation

Analytics &amp; Measurement

Search Engine Advertising Pricing Ads to Context

Analytics & Measurement