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Chapter 6: Setting Prices and Implementing Revenue Management

Chapter 6: Setting Prices and Implementing Revenue Management. Overview Of Chapter 6. Effective Pricing is Central to Financial Success Pricing Strategy as R epresented by the Pricing T ripod Revenue Management: What it is and How it Works Ethical Concerns in Service Pricing

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Accurate cost information - PowerPoint PPT Presentation

Chapter 6: Setting Prices and Implementing Revenue Management