Refurbished Apple Products. By: Taylor Weyer.
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By: Taylor Weyer
The iPhone, by Apple, is a telephone with internet capabilities such as e-mail, a web browser, Facebook, and any other internet applications. The IPhone is also capable of picture messaging and text messaging. It has a camera, calendar, calculator, alarm clock, music store, an MP3 player, and a game center. The iPhone has its own built in stores, Itunes and the App store, which are used to buy applications for the phone and music or movies. The phone makes it easy for business people or students who are on the go, to access their work or school work on their phones with ease. It also makes communicating easier because not only is it a mini computer, but it is also a phone and you are able to call and text friends or coworkers. One of the competitive advantages the iPhone has is that it is made by Apple. Apple is a well known business that is known for its innovative ideas and great quality products. The iPhone is well known and has the most up to date technology that other phones don’t have.Executive Summary
We want to provide great customer service to our customers. We want to provide refurbished Apple Products at a great price with free shipping as well.Mission Statement
I will price my item at a lower price then what it is sold for at an Apple store. It is typically sold in the Apple store for $499.99. I want to place it on my website for $299.99, whereas I would only buy it for $150-$200. Shipping will be free and I will give a free charger and headphones if they buy more than one Apple product. Shipping insurance will be optional for $15.00, but it will be recommended for every consumer’s best interest. I arrived at my pricing decision by seeing what the highest and lowest prices are set at and decided that I wanted to set mine at the higher end because I knew that people would buy it because it was a well known item and brand. I knew that it was in high demand across the nation.
I might not be able to get enough refurbished phones to run my business.
I might not be able to advertise as well at first as I will be able to in the future so at first I could fail due to not having enough money.Critical Risks