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WOL 2008. 15-17 DECEMBER 2008. GROUP 4. ORGANIZATIONAL STRATEGY AND CHANGE: HOW CAN LIBRARIES BECOME A MORE EFFECTIVE AGENT OF CHANGE ?. EXPERTS FROM GROUP 4. AIZAT KAMARUZAMAN (PETRONAS) JAPRI BUJANG MASLI (PUSTAKA NEG. SARAWAK) AZMAN AWANG (SECURITIES COMMISSION)
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WOL 2008 15-17 DECEMBER 2008
GROUP 4 ORGANIZATIONAL STRATEGY AND CHANGE: HOW CAN LIBRARIES BECOME A MORE EFFECTIVE AGENT OF CHANGE ?
EXPERTS FROM GROUP 4 • AIZAT KAMARUZAMAN (PETRONAS) • JAPRI BUJANG MASLI (PUSTAKA NEG. SARAWAK) • AZMAN AWANG (SECURITIES COMMISSION) • VALENTINO ABU BAKAR (UNIMAS) • ARYANTY AB. RAHIM (GALERI PETRONAS) • ROSNAH AB. MALEK (CYBERSECURITY MALAYSIA) • NIK SALIMAH NIK ABDULLAH (UKM) • NURUN NAZRAH AHMAD (JOHOR STATE LIBRARY) • RABIATUL AHYA MD SHARIF (UTP) • RADIA BANU JAN MOHAMAD (USM) • MUHAMMAD MUSA (PNM)
AREAS OF CHANGE • ORGANIZATION • CUSTOMERS/PATRONS • COLLECTION • OPERATION
1. ORGANIZATION • Establish strategic cooperation among libraries • Be the Centre of Excellence • Build networking e.g. library exchange program • Involvement in top management meeting and decision making • Knowledge expansion • Adapt to changes e.g. latest technologies • Top-down and bottom-up communication • Involvement in Corporate Social Responsibility (CSR) • Create proactive and creative activities • Be more customers oriented • Efficient and effective storage, retrieval and archival of corporate records and information
Cont… • Ensuring all activities meet target set • Transform library into a flexible and enjoyable centre e.g. provision of internal café (read and snacks), coordinate with Petrosains and etc. • Create loyal and life long memberships • Reward staff occasionally for motivation purposes
2. CUSTOMER / PATRONS • Support teaching, learning and research activities • Be more market driven • Create customers’ Profiling / Database • Develop skills in searching and usage of information • Conduct ongoing Information literacy activities • Inculcate readings habits to surrounding community • Driving the market • Instill interest in life-long learning • More activities for mind set change e.g. going digital or online services/references • Treat customers as investors
Create more activities e.g.: • Knowledge sharing sessions • Announce online journals / books • Book hunt • Most numbers books borrowed • Most frequent patron • Reading quote via e-mail • Announcement of news headline daily • Book reviews/ new books arrival • Conduct campaign “Information vs Diamond” • Conduct survey
3. COLLECTION • Niche library / collection • Digital collection • E-books • Online databases • E-Journals • Corporate memory • Digital archive
4. OPERATIONS/SERVICES • Library resources promotions • Market libraries as good as commercial centres • Enhances IT technical skills • Develop online services and activities (attract customers/registration of online membership)
And finally… Not all readers are leaders, but all leaders are READERS - Harry S. Truman (33rd US President) THANK YOU