1 / 13

best SEO course in Jalandhar

TechCadd offers the best SEO course in Jalandhar, Punjab. Master SEO techniques with expert guidance, suitable for beginners and professionals alike!

sania26
Download Presentation

best SEO course in Jalandhar

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. https://techcadd.com/ Call:+91 9888122255 Search Engine Optimization Course in jalandhar

  2. What is SEO • SEO stands for Search Engine Optimization • It’s the process of improving a website’s visibility in search engine results • Helps increase organic (non-paid) traffic • Focuses on both users and search engine algorithms

  3. Why SEO is Important? • 75% of users never scroll past the first page of search results • Organic search drives 53% of website traffic • Higher visibility = more trust and credibility • Cost-effective compared to paid advertising

  4. How Search Engines Work? • Crawling: Discovering content • Indexing: Storing and organizing content • Ranking: Displaying results based on relevance and authority • Algorithms constantly evolve (e.g., Google’s updates like Panda, Penguin, Hummingbird)

  5. Types of SEO On-Page SEO: Content, HTML tags, keyword optimization Off-Page SEO: Backlinks, social signals, domain authority Technical SEO: Site speed, mobile-friendliness, crawlability Local SEO: Optimizing for local search results (Google Business Profile)

  6. Keyword Research • Identifying the right search terms your audience uses • Tools: Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest • Focus on: • Search volume • Keyword difficulty • Intent (Informational, Navigational, Transactional)

  7. On-Page SEO Essentials • Title tags & meta descriptions • Header tags (H1, H2, etc.) • Image optimization (alt text, size) • Internal linking • Quality, original content with proper keyword usage

  8. Off-Page SEO Strategies • Link building from high-authority websites • Guest posting, social media promotion • Influencer outreach • Online reputation management

  9. Technical SEO Basics • Fast page loading speed • Mobile responsiveness • Secure website (HTTPS) • Proper URL structure • XML sitemap and robots.txt file

  10. SEO Tools You Should Know • Google Search Console • Google Analytics • Screaming Frog SEO Spider • Yoast SEO / Rank Math (WordPress) • Moz, Ahrefs, SEMrush

  11. Measuring SEO Success • Key Metrics: • Organic traffic • Keyword rankings • Bounce rate • Backlinks • Conversions and ROI • Tools: Google Analytics, Search Console, Rank tracking tools

  12. Common SEO Mistakes to Avoid • Keyword stuffing • Duplicate content • Ignoring mobile optimization • Poor site structure • Not using analytics

  13. Thank you 😊Call:+91 9888122255https://techcadd.com/best-digital-marketing-course-in-jalandhar.php

More Related