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Introduction to Designing a Website

This lesson introduces the fundamentals of designing a website, covering multimedia websites, writing proposals, target audience analysis, house style considerations, and webpage planning. You will learn to design a simple website, tailor it for specific purposes, understand house style, and create detailed page plans.

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Introduction to Designing a Website

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  1. Introduction to Designing a Website

  2. Learning Objectives • By the end of this lesson you should: • Be able to design a simple website • Know how to tailor a website for a particular purpose • Understand house style • Be able to create detailed page plans

  3. AO1 Lesson 1 Main Concepts • What is a multimedia website? • Writing the proposal • The purpose of the website • Target audience • Producing a site plan • House style • Planning a webpage

  4. Multimedia Websites What is a multimedia website? A multimedia website is one that combines a range of the following elements: • Graphics • Animation • Sound • Text • Video

  5. Writing the Proposal Your proposal should include the following • The purpose of the website • The target audience for the website • A site plan for the website • An indication of house style • Plans for each page

  6. The Purpose of the Website Reasons to create a website • Inform • Generate sales • Increase sales • Publicise • Share information

  7. AO1 Lesson 1 Target Audience Ways to describe a target audience • Geography • Age • Gender • Income • Educational background

  8. House Style Deciding on house style Think about and record the common features of how the pages should look: • Font type, size and colour • Text alignment/justification • Bullet and numbering style • Common elements to appear on each page (e.g. company logo)

  9. Web Pages Planning a web page • Sketch each of the pages. • Include placeholders for graphics and other multimedia components. • Show hyperlinks.

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