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Enterprise education in an Olympic year: sprint or decathlon?

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Enterprise education in an Olympic year: sprint or decathlon?. 31 st Institute for Small Business & Entrepreneurship Conference – Belfast, 2008 Andrew Corcoran 7 th November 2008. ‘Our’ Entrepreneurial Olympian. Context. Six years of business start-up activity HEIF3 SPEED pilot

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slide1

Enterprise education in an Olympic year: sprint or decathlon?

31st Institute for Small Business & Entrepreneurship Conference – Belfast, 2008

Andrew Corcoran

7th November 2008

slide3

Context

  • Six years of business start-up activity
  • HEIF3 SPEED pilot
  • Uncertain M/L term success
  • Diverse audience of student entrepreneurs
slide4

Objectives

  • Looking beyond start-up support (1-3 years)
  • Who needs help?
  • When do they need it?
  • What needs?
  • Role for enterprise education?
slide7

Our plan

  • 750 SPEEDies (T=50)
  • Via local project managers at 10 HEIs
  • Online survey
  • £10 Amazon voucher
  • n=165, 22% response
  • Choice of response options
slide8

Findings - evolution

  • Significant skills development needs beyond start-up phase (e.g. cash flow, employment law)
  • Dynamic (c. 1 year) portfolio career
  • Multiple tools for busy learners (core of workshops supported by other tools)
slide9

Findings - value

  • Need for entrepreneurial skills even if not intending to start a venture
  • Focus on specific and relevant skills (case studies)
  • Invest 16 days and £678 p.a. on CPE/D
slide11

Marketing

Administration

Leadership

Service

HR

ICT

Finance

Strategy

Management

slide12

What are the implications?

  • Improved success of the venture beyond 3 years
  • Move to sustainable portfolio careers
  • Integrating the roles of e-, m-, distance learning and coaching/mentoring
slide13

Next steps

  • Clear link with Lifelong Learning agenda targeting non-traditional learners
  • Longitudinal study
  • Continuing Professional Education/Development for SME owner-managers
slide14

Enterprise education but not as we know it . . .

  • NOT an MBA
  • Chartered entrepreneur?
  • Additional dividend of entrepreneurial faculty
  • Principally unaccredited
  • Huge ongoing positive social and economic impact