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Presentation to the BMW Regional Assembly

Presentation to the BMW Regional Assembly. “Winning Investment and Innovation in the BMW Region”. Mary Buckley Manager, Regional Development & Property Division. Format. Highlights of FDI FDI in the BMW Region FDI Competitive Changes Strategy for the BMW Region Property Solutions

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Presentation to the BMW Regional Assembly

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  1. Presentation to the BMW Regional Assembly “Winning Investment and Innovation in the BMW Region” Mary Buckley Manager, Regional Development & Property Division

  2. Format • Highlights of FDI • FDI in the BMW Region • FDI Competitive Changes • Strategy for the BMW Region • Property Solutions • Challenges for the Future • Vision for Ireland

  3. Highlights of FDI • 1,054 companies employing 129,000 people • Top pharmaceutical companies • Exports of €72 billion and Irish economy expenditures - over €18 billion • World’s largest exporter of software • New digital businesses e.g. Google, eBay • Some of most advanced technology in the world e.g. Intel, Wyeth and many more • Ireland – “the most globalised economy” • (AT Kearney / Foreign Policy magazine)

  4. There are 197 IDA client firms employing 26,467 people Target of 50% Greenfield jobs into the BMW. Target Sectors: ICT Pharmaceuticals International and Financial Services Engineering BMW is winning investments at the high end of the quality spectrum FDI in the BMW Region

  5. IDA Client Companies

  6. FDI Competitive Changes • Fast paced globally networked economy • Significant growth in global location options for investors • Mobile manufacturing investments into Europe are declining • Services investments of growing importance • Irish costs and expectations have changed

  7. FDI Competitive Changes IDA’s Response to change in the FDI marketplace: • Win new ‘greenfield’ investment with a good regional spread. Ireland is competing for more complex, higher value, knowledge-based activities in both manufacturing and services • Upgrade and deepen the existing base of companies by winning additional functions or greater competencies e.g. R&D, sales and marketing and supply chain management

  8. FDI Competitive Changes IDA’s response to change in the FDI marketplace: • Property development and regional infrastructure • Education, skills & research initiatives to strengthen companies • Networking, partnerships and cluster initiatives

  9. What Today’s Investor Seeks • Human Resources • World Class Infrastructure: • access, energy, telecoms • environment and waste • property solutions • business services • attractive lifestyle and amenities • clusters of similar and supporting businesses • The Right Attitude

  10. Ireland’s Market Share of FDI 2001/2003 ShareTop Location Software28% Ireland Shared Services Centres 61% Ireland * Pharma & Med Tech 63% Ireland * ICT9% C. Europe 55% Contact Centres21% UK 33% R&D projects9% UK 25% * Manufacturing Source: Buck Consultants (BCI), 2004

  11. NSS - Gateways & Hubs Aim – BALANCED REGIONAL DEVELOPMENT Address the unevenness of distribution of overseas companies across the country Based on -Critical Mass -Infrastructure -Regional Planning Guidelines Stimulate resources “Regionally” towards a national goal IDA regional structure embedded IDA Regional Strategy

  12. Strategy for the BMW Region IDA’s approach to promoting and developing the BMW region • Influencing / Partnership role, ensuring the local environment is right for FDI • Promoting the BMW region as the location of choice for overseas companies • Researching and attracting new areas of business to build on the regions capabilities • Finding appropriate replacement investments for the region

  13. Strategy for the BMW Region Research and Innovation • Build academic research capability • Substantially grow MNC R&D • Develop “connectedness” between the two

  14. Strategy for BMW Region IDA doing this in two ways: • Working in partnership with SFI, HEA and 3rd level colleges to bring business partners to CSET’s, research clusters and groups • Working with MNC’s to bring academic groups together to develop industry focused research initiatives

  15. Property Solutions • IDA is making the necessary long-term provision for the region in terms of property • Investment over €50 million in high quality business parks in the period 2000-2003 • Top quality buildings from the private sector • Choice of available space and serviced sites • 17 Flagship IDA Business & Technology Parks

  16. IDA Business & Technology Parks in the BMW Region Letterkenny • Galway • Loughrea • Tuam • Ballinasloe • Cavan • Mullingar • Roscommon • Athlone • Tullamore • Portlaoise • Drogheda • Dundalk • Sligo • Letterkenny • Castlebar • Westport • Monaghan Sligo Monaghan Westport Cavan Dundalk Castlebar Roscommon Mullingar Drogheda Tuam Ballinasloe Athlone Galway Tullamore Portlaoise

  17. Companies will select those locations that enable their business to succeed in international markets. The Region must compete internationally Resources must be mobilised regionally, not locally The Region must prioritise and act cohesively Academic and business collaboration for innovation and research. Constant upskilling Partnerships are essential Challenges

  18. A Vision for Ireland To be a world-leading society as reflected by: • A knowledge-based economy with world classinfrastructure and services • At the forefront of technological innovation • In top three competitive economies in world • People committed to lifetime learning • Socially inclusive and cohesive nation • The highest environmental standards


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