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Increase your business or career prospects with our Conversion Rate Optimization Course in Hyderabad. Designed for both beginners and professionals, this course covers everything from basics to advanced CRO strategies, making you an accomplished professional in the industry. By the end of the course, you will be proficient in maximizing the conversion rate of any website.
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CONVERSION RATE OPTIMIZATION (CRO) COURSE
WHAT IS CRO • The process of increasing the percentage of website visitors who take a desired action. • Enhances user experience, increases ROI, and drives business growth.
WHY CRO MATTERS • Key BenefitsImproved user experience • Increased revenue • Better customer insights • Enhanced marketing effectiveness
KEY CONCEPTS IN CRO •Conversion Rate: Definition and formula (Conversions/Total Visitors) x 100 •A/B Testing: Comparing two versions of a webpage to see which one performs better •Multivariate Testing: Testing multiple variables to understand their impact on conversions •User Experience (UX): The overall experience a user has with a website
CRO PROCESS OVERVIEW 1.Steps in the CRO ProcessResearch and Data Analysis 2.Hypothesis Formulation 3.Testing and Experimentation 4.Analysis and Insights 5.Implementation of Changes 6.Continuous Optimization
TESTING AND EXPERIMENTATION •A/B Testing •How to set up an A/B test •Tools: Optimizely, VWO, Google Optimize •Multivariate Testing •When to use it •Examples of multivariate tests