Pet Food Global Market Report 2018

1. Pet Food Global Market Report 2018 Including: Dog & Cat Food; Other Animal Food Covering: Mars Petcare Inc, Nestle Purina Petcare, Nutreco, Hill's Pet Nutrition, InVivo Animal Nutrition and Health Feb 2018

2. Reasons to Purchase • Outperform competitors using accurate up to date demand-side dynamics information. • Identify growth segments for investment. • Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market. • Create regional and country strategies on the basis of local data and analysis. • Stay abreast of the latest customer and market research findings • Benchmark performance against key competitors. • Develop strategies based on likely future developments. • Utilize the relationships between key data sets for superior strategizing. • Suitable for supporting your internal and external presentations with reliable high quality data and analysis • Gain a global perspective on the development of the market. • Report will be updated with the latest data and delivered to you within 3-5 working days of order. Scope Markets Covered: Dog & Cat Food; Other Animal Food Companies Mentioned: Mars Petcare Inc, Nestle Purina Petcare, Nutreco, Hill's Pet Nutrition, InVivo Animal Nutrition and Health Countries: Brazil, China, France, Germany, India, Italy, Japan, Spain, Russia, UK, USA and Australia. Regions: Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East And Africa Time series: Five years historic and forecast. Data: Ratios of market size and growth to related markets, GDP, Expenditure Per Capita, Pet Food Indicators Comparison. Data segmentations: Country and regional historic and forecast data, market share of competitors, market segments. Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

3. Pet Food Pet Food Market Characteristics Market Characteristics The pet food industry includes establishments involved in manufacturing dog and cat food and other animal food from ingredients such as grains, oilseed mill products and meat products. This market does not include agricultural animal food. Pet foods are specialty foods prepared according to the nutritional requirements of domesticated animals. Pet foods are typically of three types – Dry Foods are Canned Foods are Semi-moist Foods are the Pet food market in this report is segmented into dog & cat food, other animal food. Dog & Cat Food segment includes establishments involved in manufacturing dog and cat food from Other Animal segment comprises establishments involved in In this report market value is defined as the revenues organizations earn by selling their goods and services within the specified market, based on the price at which they sell. Only goods and services traded between entities are included. The revenues for a specified geography are consumption values – that is, they are revenues generated by organizations in the specified geography within the specified market, irrespective of where they are produced.

4. Pet Food Pet Food Market Market Historic Historic Growth Growth The global pet food market grew from $X billion in 2013 to $X billion in 2017 at a compound annual growth rate (CAGR) of X%. The chart and table below shows the year-on-year growth of the global pet food market during 2013 – 2017. Drivers of the Market: Restraints on the Market:

5. Pet Food Pet Food Market Forecast Market Forecast Growth Growth The global pet food market is expected to grow from $XX billion in 2017 to $257 billion in 2021 at a compound annual growth rate (CAGR) of XX%. This can be attributed to the expected increase in demand for pet food due to increasing pet population, rapid urbanization, rising disposable income in emerging countries such as China and India, rising humanization of pets, increasing availability of premium pet food brands and growing online sales of pet food. Pet humanization is a trend, wherein pet owners care and spend for pets like they do for a family member, this phenomenon drove the market for expensive pet food products. The chart and table below shows the year-on-year growth of the global pet food market during 2017 - 2021. Drivers of the Market: Restraints on the Market:

6. Pet Food Pet Food Market Market Segmentation Segmentation The chart and table below shows the split of the pet food market in 2017. The total market value for pet food was $X billion in 2017. The markets that are covered include Dog & Cat Food; Other Animal Food. Dog & Cat Food was the X largest segment in the pet food market with X% share of the market. The market value for dog & cat food was $X billion in 2017. Other Animal Food made up around X% share of the market. The market value for the other animal food was $X billion in 2017.

7. Pet Food Pet Food Market Country Analysis Country Analysis Market Regional And Regional And The Asia Pacific was the largest region in the pet food market in 2017, pet food for $X billion or X% market share. North America was the x largest region pet food for $X billion or X% market share. Western Europe was the x largest region pet food for $X billion or X% market share.

8. Pet Food Pet Food Market Competitive Market Competitive Landscape Landscape The leading competitors in the global pet food market are Mars Petcare Inc, Nestle Purina Petcare, Nutreco, Hill's Pet Nutrition, InVivo Animal Nutrition and Health. The chart and table below displays the percentage market share of the top players in the pet food market industry. Mars Petcare Inc. generated revenues of $XX billion for the financial year 2015. Nestle Purina Petcare generated revenues of $XX billion for the financial year 2016. Nutreco generated revenues of $XX billion for the financial year 2016, an XX% decrease from the previous year. Hill's Pet Nutrition generated revenues of $XX billion for the financial year 2016, an XX% increase from the previous year.

9. InVivo Animal Nutrition and Health generated revenues of $XX billion for the financial year 2016 Diamond Pet Foods generated revenues of $XX billion for the financial year 2015 BLUE BUFFALO PET PRODUCTS, INC. generated revenues of $XX billion for the financial year 2016, an XX% increase from the previous year. Unicharm Corp. generated revenues of $XX billion for the financial year 2015. Spectrum Brands/United Pet Group generated revenues of $XX billion for the financial year 2017, an XX% decrease from the previous year. Balchem generated revenues of $XX billion for the financial year 2016, an XX% decrease from the previous year. Company Profile Mars Petcare Inc Overview Mars Petcare Inc. was the largest company in the pet food market in 2017 with a XX% share for the market. The company manufactures and markets confectionery, pet food, and other food products worldwide. This company is a subsidiary of Mars, Incorporated. Products and Services The company operates through the following divisions – The Petcare division manufactures and markets a range of The Chocolate division manufactures and markets chocolate products under the The Food division manufactures and markets food products such as soups, thickeners, gravies, rice, pre-cooked wheat items, herbs and The Wrigley division manufactures and markets gums, mints, hard and

10. Strategy Financial Performance Mars, Incorporated generated revenues of $XX billion for the financial year 2015. It does not have market Nestle Purina Petcare Overview Products and Services Strategy Financial Performance Nutreco Overview Products and Services Strategy Financial Performance Hill's Pet Nutrition Overview Products and Services Strategy Financial Performance InVivo Animal Nutrition and Health Overview Products and Services Strategy Financial Performance The Drinks division manufactures and markets single-serve drinks, including coffees, teas, and The Symbioscience division is a health and life sciences division of Mars, Incorporated’s growth strategy aims at expanding geographically by acquiring companies in the pet food market. For instance, in December 2014, the company acquired pet food business of