Festive Styles You Need to Own This Festive Season

1. Festive Styles You Need to Own This Festive Season India has a long history of print culture, which has resulted in a wide variety of textile designs admired around the world and hailed in the country. Be it on festive wear or wedding wear, patterns are attractive, eye-catching and have the power to elevate the look. Our affinity for colours and designs is legendary, given that our country has always been connected with beautiful weaving and printing textiles. 1. Bandhani Bandhani is derived from the Sanskrit word, Bandha, meaning “to tie”. An intricate figurative design is created by picking the cloth with the fingernails and creating nu merous small bindings. This method can be used to make small dots, circles, diamonds, and a wi de variety of other shapes.

2. Styling Tips: •If you like brightly coloured outfits, wear a complete suit set made up of Bandhani print •Fierce fuchsia, deep crimson, and turquoisebandhani kurtas look great with muted tone palazzos or trousers 2. Kalamkari The Indian word for a pen ('kalam') is used to describe the art form of "kalamkari”. The designs on these prints appear to be as if they were drawn with a pen. This print style thrived in temples dedicated to establishing distinct religious identities, and it may be found on scrolls, temple hangings, chariot banners, and portrayals of deities and scenes from Hindu epics (e.g. Ramayana, Mahabharata and Purana). Styling Tips: •Like a top, a kalamkari blouse is equally stunning •An elegant and subtle look is achieved by pairing printed kalamkari trouserswith a plain kurta or vice versa

3. 3. Ikat Ikat is a trademark resists dyeing technique in which yarns are jumbled together, dyed in variou s hues, and then woven together. Vertical symmetry is used to create blurry motifs. Styling Tips: •Look for two contrasting colours on a single yarn in the fabric's weave to be worn as a kurta set •Pair ikat trousers with a long, flared kurta or a short contrasting kurti 4. Bagh It’s a traditional block printing technique that uses only natural colours. Alum, corroded iron fillings, and alizarin are used to treat cotton and silk cloth in this printing te chnique. Styling Tips: •With ankle-length pants or palazzo, wear a short printed kurti of Bagh print

4. •Bagh printed Salwar suits make for a perfect attire on a festive occasion 5. Chikankari Chikankari is exquisite and skilfully crafted hand embroidery on muslin, silk, chiffon, organza, net, and other woven fabrics. It usually consists of 32 stitches that make up for the fabulous motif. Styling Tips: •Chikankari kurtasare supremely popular. Team up solid-colour palazzos for a traditional twist. •Denim and chikankari kurtis are a fashion match made in heaven

5. 6. Buti Buti is a decorative pattern made out of curving teardrop forms. It's also known as paisley because of its originality hailing from Persia. It traditionally depicts a flowering plant with a curling bud at the top. Styling Tips: •A Mughal buti mock jacket layered kurtais a simple and stylish way to incorporate this print style for festive wear. •A pair of cropped, wide-leg trousers in a classic design has a certain elegance to it. The entire item is covered in vibrant paisley designs, so this is a great opportunity to mix and match for fusion festive wear.

6. 7. Block Printing This method of fabric printing can produce incredibly artistic results that are impossible to achie ve with any other printing method. Rajasthani block printing is an age-old art form that has been around for a very long time in a festive collection. Block printing employs only natural tones as its primary colour palette. Clear block printing patterns necessitate both skill and consistency. The uniqueness of each print is enhanced by a few minor design variations Styling Tips: •Wear indigo, brick red coloured trousers with a plain white tunic to look your festive best •Pair it with solid colours or by adding it to a monochrome ensemble for a unique festive look 8. Chanderi Fashion trends have shifted dramatically, but chanderi has not lost its lustre. Different chanderi motifs on festive wear incorporate traditional coins, blossoming art, peacocks, and geometrical patterns.

7. Styling Tips: •Ethnic dresses will continue to evolve to suit current tastes •Chanderi kurtas of solid colors can be readily combined with a pair of lightweight, easy-to- carry trouser 9. Embroidery Many options are available when it comes to the fabric you select, stitch type, motif use, and th read colour in these motifs on your festive wear. Whether you go with Zardosi or Phulkari, Kashmiri or Gota, Shisha or Chikankari, you sho uld know that embroidery never goes out of style when it comes to making a fashion statement . Also woven into the textiles are tales from within the community, including themes such as nat ural surroundings, economic conditions, and sociopolitical climate. Styling Tips: •Festive kurtas featuring embroidered accents like floral decals or stitching around the neckline •Embroidered ethnic dresses are a carefree staple to add to the wardrobe

8. In textiles, the variety of different colours coupled with intricate designs help keep these techniques alive and trending around the globe, contributing to the popular saying of “unity in diversity. Skip the rush and dig into our collection of beautiful outfits to bring out the diva in you!