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Our Vision for the Future

Our Vision for the Future. The world has changed…. Our Research. Who?. Expensive?. Accomplishments?. Not diverse?. Inflexible?. Exclusive?. Old?. Key Learning. 1. 2. 3. COST. TIME CONSTRAINTS. EXCLUSIVITY. 4. ACTIVE SERVICE. 5. GENERATIONAL DIVIDE. Support and strengthen clubs.

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Our Vision for the Future

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  1. Our Vision for the Future

  2. The world has changed…

  3. Our Research Who? Expensive? Accomplishments? Not diverse? Inflexible? Exclusive? Old?

  4. Key Learning 1 2 3 COST TIME CONSTRAINTS EXCLUSIVITY 4 ACTIVE SERVICE 5 GENERATIONAL DIVIDE

  5. Support and strengthen clubs • Shift to engagement • Online club planning and evaluation tool • Make Rotary language contemporary (e.g. HOF to Rotary Expo/Showcase make-up to visit) • Amend membership requirements to match career and social trends

  6. Focus and Increase Humanitarian Service • RI programs resource and support model • Focus support on service—international, community, and vocational • Help clubs find partners • Improve resources in developing projects • Expand cooperative relationships • Connect and attract all Rotary alumni • Return on our investment in alumni

  7. Enhance Public Image and Awareness • Increasing districts public relations grant funding to support and expand successful PR initiatives

  8. Brand Confusion?

  9. Controlling our Brand Rotary Youth Exchange Rotary Youth Leadership Awards Rotary Friendship Exchange Rotary Fellowships

  10. Enhance Public Image and Awareness • Standardizing logo use • Phase out program logos • Simplified access to Rotary marks increases use and raises Rotary’s profile • Is it time to revitalize our logo?

  11. Our Core Essence 11 A worldwide network of inspired individuals who translate their passions into relevant social causes to change lives in communities.

  12. COLLABORATE Bringing together people of all ages and experiences to foster and build the Rotary community REVITALIZE Embracing a mindset of change to rejuvenate the Rotary organization ENERGIZE Moving and energizing members to take on greater responsibility and action in building up the Rotary organization

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