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Innovation That Matters Web 2.0: the current generation of Internet capabilities

Innovation That Matters Web 2.0: the current generation of Internet capabilities. Christopher Perrien perrien@us.ibm.com , 919.402.1982. Plan for today. Stimulate your thinking about Web 2.0 & your business Acquaint ourselves with fundamental Web 2.0 terms & technologies

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Innovation That Matters Web 2.0: the current generation of Internet capabilities

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  1. Innovation That Matters Web 2.0: the current generation of Internet capabilities • Christopher Perrien • perrien@us.ibm.com, 919.402.1982

  2. Plan for today • Stimulate your thinking about Web 2.0 & your business • Acquaint ourselves with fundamental Web 2.0 terms & technologies • Encourage you that now is a good time to act • Give you some ideas on how to get started • At the browser and at the technical layer

  3. Proliferation of Open Standards have enabled innovation and greater efficiency of “social experience” in what is now known as WEB 2.0 Web 2.0is about connecting people, and making technology efficient for people. • Web 1.0 was about connecting computers and making technology more efficient for computers.

  4. Blogging • Knowledge is no longer Power • Be larger than you are • Community Building • 3rd Screen • Video Video Video • Games & virtual worlds • SaaS & SOA • Mash-ups, Gadgets, Widgets • Pay the customer first • Low barriers to getting started

  5. Wikis

  6. What you should know about Web 2.0 • Knowledge is no longer Power • Be larger than you are • Community Building • 3rd Screen • Video Video Video • Games & virtual worlds • SaaS & SOA • Mash-ups, Gadgets, Widgets • Pay the customer first • Low barriers to getting started

  7. We all know; Sharing is therefore power

  8. Appear LARGER than you are

  9. Third Screen: mobile search = advertising $ Google buys DoubleClick for $3.1b Microsoft acquires Motion Bridge, GeoTango, TSSX (China Mobile) Yahoo buys stake in Right Media for $680 mm and acquires Tyroo

  10. Video Video Video

  11. Web Services & SOA & Software as Service

  12. Mash-ups, Gadgets, Widgets

  13. Mash-ups, Gadgets, Widgets

  14. Pay the Customer First

  15. Community Building & Social Networks

  16. Lower Barriers to getting started Source: Forrester Research, Inc

  17. Web 2.0 @ ibm.com

  18. Collective Intelligence: Thinkplace

  19. Collective Intelligence: Tech. Adoption Program- TAP

  20. Wikis: Wiki Central v2

  21. Demand Workplace RSS Feeds

  22. Blogging: w3 BlogCentral

  23. The First Step: IBM Lotus Sametime 7.5 Major upgrade and investment in real-time collaboration: • Instant Messaging • Richer user experience • New IM client with comprehensive update to user interface and features • Web Conferencing • New Lotus Sametime Web conference user experience • Easy, fast and reliable entry to Web conferences • Communities, broadcast applications, and other innovations

  24. Blogs Dogear Activities Profiles Communities Use a weblog to present your idea and get feedback from others; learn from the expertise and experience of others who blog Quickly find the people you need by searching across your organization using keywords that help identify expertise, current projects and responsibilities Organize your work, plan next steps, and easily tap your expanding professional network to help execute your everyday deliverables, faster Save, organize and share bookmarks; discover bookmarks that have been qualified by others with similar interests & expertise Create, find, join, and work with communities of people who share a common interest, responsibility, or area of expertise Lotus Connections services

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