Supplementary Materials ELC 2203 University English for Business Students

1. Supplementary Materials ELC 2203 University English for Business Students Unit 6 Giving Oral Academic Presentations

2. Activity - Discussion • Discuss with a partner and come up with some guidelines for the use of fonts, colours, and graphics when designing PowerPoint slides for presentations.

3. PowerPoint Presentation Guidelines • The following slides present guidelines for the use of fonts, colours, and graphics when designing PowerPoint slides for presentations.

4. PowerPoint Slides • Highlight key points and / or reinforce what the facilitator is saying. • Should be short and to the point, include only key words and phrases for visual reinforcement.

5. Consistency of Layout • Convey a sense of completeness. • Show headings and logos in the same spot on each frame. • Use the same margins, font type, font size, and colours.

6. Do! Fonts • Font style should be readable. • Recommended fonts: Arial, Tahoma, Veranda • Standardise the font throughout • This presentation is in Tahoma.

7. Font Size Your slides must be readable, even at the back of the room. • This is a good title size – • Tahoma 40 point. • A good subtitle or bullet point size - Tahoma 32 point • Content text should be no smaller thanTahoma 24 point. • This font size is not recommended for content. Tahoma 12 point.

8. Don’t! Fonts • Don’t Sacrifice Readability for Style. • Don’t Sacrifice Readability for Style. • Don’t Sacrifice Readability for Style. • Don’t Sacrifice Readability for Style.

9. Caps and Italics • DO NOT USE ALL CAPITAL LETTERS • Makes text hard to read • Conceals acronyms • Denies their use for EMPHASIS • Italics • Used for “quotes” • Used to highlight thoughts or ideas • Used for book, journal, or magazine titles

10. Using a Template • Use a set font and colour scheme. • Differentstylesaredisconcertingto theaudience. • Make the audience focus on what you present. • Remember NOT to sacrifice readability for style.

11. Do!! Using the Same Backgroundon Each Slide

12. Don’t! • Don’t use multiple backgrounds in your presentation. • Changing the style is distracting.

13. Colours • Redsandorangesare high-energy but can be difficult to stay focused on. • Greens,blues,andbrownsare softer, but not as attention grabbing. • Reds and Greens can be difficult to see for those who are colour blind.

14. Don’t! Avoid These Combinations • Examples: • Green on Blue • Dark Yellow on Green • Purple on Blue • Orange on Green • Red on Green

15. BackgroundColours Remember: Readability! This is a good mix of colours. Readable! This is a bad mix of colours. Low contrast. Unreadable! This is a good mix of colours. Readable! This is a bad mix of colours. Avoid bright colours on white. Unreadable!

16. Graphs and Charts Make sure the audience can read them!

17. Graphs and Charts Can you see what this graph is about? 8

18. Graphs and Charts • Avoid using graphics that are difficult to read. • In the previous example, the bright colours on a white background and the small font make the graph hard to read. • It would be very difficult to see, especially at the back of a room.

19. Don’t! This graph contains too much information in an unreadable format. 10

20. Do! “Readable” Graphs These are examples of “readable” graphs, with nice line widths and good colours.

21. Don’t! Charts and Graphs

22. Do! Charts and Graphs 80 Mode A 70 60 Mode B 50 40 Mode C 30 20 10 0 North Europe Australia America

23. Charts and Graphs • Look at the previous slide again. • What exactly is the chart about? • What should be put above or underneath the chart to tell the audience what it is about!

24. Charts and Graphs • Remember that a chart / graph should always carry a title which explains what it is about !

25. Title Example of a readable & understandable chart Gross flat production in public and private sectors from the years 1988 to 1997

26. Title Example of a readable & understandable chart % of respondents Factors leading to serious air pollution

27. Do! Illustrations • Use only when needed, otherwise they become distracters instead of communicators. • Should relate to the message and help make a point. • Ask yourself if it makes the message clearer. • Use simple diagrams – they are great communicators.

28. Limit Each Slide to One Idea Use Bullet Points to Cover Components of Each Idea.

29. Bullets • Limit each bullet point to only a few words - avoid long sentences that go on and on! • Keep each bullet to 1 to 2 lines, 3 at the most. • Limit the number of bullets on a screen to 6, 4 if there is a large title, logo, picture, etc.

30. Attention Grabber • To make a slide stand out, change the font, background, or add animation.

31. Limit Animation! • Use the same animation throughout the entire presentation. • Using more than one can be very distracting. • The audience will only see the animation and not the message you’re trying to get across.

32. During the presentation… • YOU are the presenter – DON’T let the media dominate the presentation. • Stand aside – DON’T block the visual ! • Expand on points – Don’t read word for word ! • Remove the slide when not talking about it – DON’T leave it “up” when it’s not needed. GOOD LUCK!!

33. Source Adapted from the website of ARMA International (2008) http://www.arma.org/LearningCenter/Facilitator/uploads/PowerPointGuidelines.ppt (Accessed on 12 April 2008)