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What is their mission?

Learn about mission statements and their importance in guiding organizations. Explore mission statements from Nike, Microsoft, Washington Redskins, Adidas, Pepsi, Coca-Cola, Under Armour, and Starbucks.

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What is their mission?

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  1. What is their mission?

  2. What is a MISSION STATEMENT? A mission statement states the purpose of a an organization or group. The mission statement guides the actions of the group, spells out its overall goal, provides a sense of direction, and helps guide decision-making. It provides the framework with which the group's overall plans are created.

  3. To bring inspiration and innovation to every athlete* in the world. *"If you have a body, you are an athlete." Nike

  4. “Create experiences that combine the magic of software with the power of Internet services across a world of devices.” Microsoft

  5. “To utilize the assets of the Washington Redskins and its corporate and community partners to make a positive and measurable impact on youth development in the greater Washington, D.C. region in the areas of education, community outreach, and health and wellness.”

  6. “The Adidas Group strives to be the global leader in the sporting goods industry with sports brands built on a passion for sports and a sporting lifestyle.” ADIDAS

  7. “Our mission is to be the world's premier consumer products company focused on convenient foods and beverages…we strive for honesty, fairness and integrity.” Pepsi

  8. Our Roadmap starts with our mission, which is enduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions. •To refresh the world... •To inspire moments of optimism and happiness... •To create value and make a difference Coke

  9. Under Armour's mission is to make all athletes better through passion, science, and the relentless pursuit of innovation. Under Armour

  10. “to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time..” Starbucks

  11. What is OUR mission?

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