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Social Media 1 0 Questions Non-Profits should ask:. 1 . Are we using social media effectively? - Which modes of social media are we using? - Is it directly connected to our website ? - How often are we posting? - Are we reaching our target audience? Do we have a plan?

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1. Are we using social media effectively?

  • - Which modes of social media are we using?
    • - Is it directly connected to our website?
  • - How often are we posting?
  • - Are we reaching our target audience?
  • Do we have a plan?
      • - Have we discussed our goals for our social media campaigns?
      • Have we a written timeline for our campaign?
  • Are we in control of our brand and our message?
    • - Does it properly represent us?
    • - Is it being effectively presented?
  • Do we have professionals in charge of our campaign?
    • - Do we have a team specifically devoted to social media?
    • - Are they knowledgeable about social media?
    • - Are they giving us regular updates?
  • Is our campaign being measured?
      • - How many people do we reach?
      • Are they interacting/engaged with our material?
      • What are we learning from those interactions?
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6. What are similar Non-profits doing with social media?

      • - How many people do we reach?
      • Are they interacting/engaged with our material?
      • What are we learning from those interactions?
  • Are our volunteers and employees an integral part of our social media campaigns?
      • Have we educated our staff about our campaign?
      • How are our staff and volunteers involved?
      • Is our message being shared with their contacts?
  • Have we made it easy for donors to give to our cause?
      • - Are there buttons for immediate donation?
      • - Are they easy to find?
      • Is our form easy and quick to fill out?
      • Is payment simple and easy?
remember what social media is about
Remember whatSocial Media is about:

blog.bcmpublicrelations.com

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Add author’s bio here.

Susan is the media marketing creator of

Spider Web Connections.

Her focus is to simplify social media marketing and involvement businesses and non-profits