james pol gsa challenges and prizes conference and workshop october 5 2011
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James Pol GSA Challenges and Prizes Conference and Workshop October 5, 2011. About the Challenge. Accessible via http://connectedvehicle.challenge.gov Concept and idea-based challenge Focus on the unique attributes of DSRC

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james pol gsa challenges and prizes conference and workshop october 5 2011
James Pol

GSA Challenges and Prizes Conference and Workshop

October 5, 2011

about the challenge
About the Challenge
  • Accessible via http://connectedvehicle.challenge.gov
  • Concept and idea-based challenge
  • Focus on the unique attributes of DSRC
  • Smart ideas on how to apply advanced wireless technology can make the transportation system safer, more efficient and even greener
  • Six best submissions awarded a trip to the 2011 ITS World Congress
    • Unique speaking session for the best submissions
judging criteria
Judging Criteria
  • Four criteria for judging the submissions
  • Technical and operational feasibilityHow plausible is it that this Concept could be implemented? What needs to be overcome?
  • Potential for widespread adoptionHow likely is it that this Concept would be widely adopted, if it were developed?
  • InnovationTo what degree is this a novel idea?
  • Social benefitHow much would this idea benefit travelers or society at large?
observations from the challenge
Observations from the Challenge
  • Overall considered a success
  • Identify likely innovators and problem solvers first, analyze their habits, and tailor outreach efforts and messaging based on their attributes and interests.
  • Previously successful outreach tactics are not sufficient for new audiences.
  • Challenges may be low-cost, but building networks to reach solvers can be resource intensive.
  • A firm understanding of the agency’s communications policies, tools, and approval channels during campaign planning can help ensure timely and efficient execution.
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