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Learn to leverage LinkedIn, Facebook, Twitter, and YouTube to boost your ACFE chapter visibility. Maximize networking, event promotion, and audience engagement for fraud prevention. Discover best practices and expert tips to make the most of social media.
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Using Social Media to Promote Your ACFE Chapter 23rd Annual ACFE Fraud Conference & Exhibition Orlando, Fla. June 17, 2012
Agenda Where Should I Be on Social Media? How Can I Get the Most Out of It?
Where is the ACFE & Where Could I Be? LinkedIn Facebook Twitter YouTube ACFE Insights Blog FraudInfo Blog
It Really Does Work: Followers • Hone Your Tone
It Really Does Work: Impressions • one Your Tone
It Really Does Work: LinkedIn Group Members • Hone Your Tone
How Can I Use Social Media? • Promote events, news, photos, meetings • Network with other chapters, share ideas • Connect with people interested in your chapter • Find speakers and subject matter experts
Best Post Practices • Hone Your Tone • Social Media Netiquette • Use Keywords • Give a Call to Action • Be Interactive • Edit/Reread
Questions Contact Information: Mandy Moody ACFE Social Media Specialist mmoody@acfe.com