The Connected Consumer and Smart M2M Services. Mike Ueland Vice President & General Manager Telit Wireless Solutions. Connected Consumers are Mainstream. 91% US wireless penetration; 25% of all households are wireless only. 92% of population is covered by 3G network.
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Vice President & General Manager
Telit Wireless Solutions
91% US wireless penetration; 25% of all households are wireless only
92% of population is covered by 3G network
89% of the handsets on wireless carriers’ networks are Web capable
6500% Rate of AT&T”s wireless data growth past 3 ½ yrs
Sources: CTIA, AT&T, ABI Research
m2m Enables Economic Incentives and Influences Positive Consumer Behavior
All of economics is meant to be about people’s behavior. Right??
So, what is behavioral economics, and how does it differ from traditional economics?
A classic example is the difference between opt-in and opt-out in a program such as organ donation.
If you tell people that they can opt-in to donating their organs if they are killed, a few will feel strongly enough to do it—most people won't. If you switch that to opt-out the reverse happens—very few people opt out.
Applications Provide Incentives for People to “Do The Right Thing”