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STV #1 in National STV Homes 59% share STV #1 in Sydney Homes 26% share PowerPoint Presentation
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STV #1 in National STV Homes 59% share STV #1 in Sydney Homes 26% share - PowerPoint PPT Presentation


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MCN grows all TV performance in H1 2008. Wk 1-26 2008, 0600-2400. 2008 has been a winning year for STV, with MCN proving to be the stand out performer. STV #1 in National STV Homes 59% share STV #1 in Sydney Homes 26% share STV #1 in Metro Homes 22% share

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MCN grows all TV performance in H1 2008

Wk 1-26 2008, 0600-2400

2008 has been a winning year for STV,

with MCN proving to be the stand out performer

STV #1 in National STV Homes 59% share

STV #1 in Sydney Homes 26% share

STV #1 in Metro Homes 22% share

STV #1 in Regional Homes 22% share

+0.7 share points

+1.1 share points

Metro, Share of all TV (%)

In metro homes, STV was the only network to significantly increase share, driven by MCN up 1.1 share points YOY.

All commercial FTA networks lost share in 2008.

MCN’s audience has grown by 9% YOY,

Nearly 5 times ALL TV growth in 2008.

Audience Growth (% Change YOY)

With an ever growing subscriber base watching more

LIVE, EXCLUSIVE and 1ST RUN CONTENT in 2008,

MCN is the number one TV platform, now and into the future

Source: OzTAM, All Metro and Regional Homes, National Subscription Television Homes, Wks 1-26 2008 v 2007, S-S 0600-2400, Total People, Share to all, Projections, % Change.