Business Communications. Writing Effectively. Business Writing is:. Purposeful: it solves problems and conveys information Economical: it is concise Reader-oriented: it focuses on the receiver, not the sender. 3-x-3 Writing Process. Phase 1: analyzing, anticipating, adapting
Sender-focused:“We are requiring all staffers to complete these forms in compliance with company policy.”
Receiver-focused: “Please complete these forms so that you will be eligible for health and dental benefits.”
Sender-focused: “Because we need more space for our new inventory, we’re staging a two-for-one sale.”
Receiver-focused: “This two-for-one sale makes it possible for you to buy a year’s supply of paper and pay for only six months’ worth.”
“I”/“We”:“We take pleasure in announcing an agreement we made with HP to allow us to offer discounted printers in the student store.”
“You”:“An agreement with HP allows you and other students to buy discounted printers at your convenient student store.”
“I”/ “We”: “We are issuing a refund.”
“You”: “You will receive a refund.”
Man and Wife
The Little Woman
Best Man for the Job
Mothers should watch…
Husband and Wife
Best Person for the Job
Parents should watch…Eliminating Sexist Language
E.g. It would not be inadvisable for you to affix your signature at this point in time.
I.e. You may sign now.
Formal:Our Accounting Department takes this opportunity to inform you that we have credited your account with the aforementioned amount.
Conversational: We’re pleased to credit your account for $100.
Wordy:We must conduct an investigation of all parking violations before we can give consideration to your fine.
Improved: We must investigate all parking violations before we can consider your fine.
Wordy: Pursuant to your request, enclosed please find a job application.
Improved: As requested, we have enclosed a job application.
Not parallel: We can collect information, store it, and later it can be updated.
Parallel: We can collect, store and update information.