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While physical retail might be making a comeback, it will be hard for retail storefronts to compete with the convenience, variety, and availability of the worldwide web. Unfortunately, online office supply sales are no exception to the rule. While overall sales have continued to increase as companies begin to return to normal operations, online purchases have continued to outpace those in physical retail establishments.
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ONLINESHOPPINGSECURITYMATTERS: WHATYOUNEEDTOKNOW
Online office supply sales outpace those in physicalretailestablishments.With more traffic,fraudstersseemoreopportunitiesto attack unsuspecting businesses reliance andtheir ondigital customers. Growing purchaseshasopenedupabiggerproblemfor companies;onlinesecurityandtheriskofdata fallingintothewronghands.
WhenOnlineStoresCrash Printmanagement,services,andsuppliesarehighlyunlikelytoattractlargeamountsof traffictotheirwebsites.ThemorelikelyscenarioisaDistributedDenialofServiceAttack or DDoS. If a company or page has been featured in a popular show or showcased heavily,thismightberealbusinessoverwhelmingthehostserver. In2021,therewillbearecord-breaking9.84millionDDoSattacksintheUSA. A DDoS at tack employs utilizes bots to significantly raise traffic on an ecommercesite.Forbusinesseslookingtotakeoutthecompetition, thedisruptioninregularservicecandegradeclientconfidence. Thefalloutforsmallecommercewebsitescanreachashighas $50,000perincident.
OtherTypesofOnlineFraud 1 Interceptionfraud 2 Accounttakeoverfraud 3 Triangulationfraud 3 Friendlyfraud
1 Interceptionfraud Interception fraud is an order placed as usual with a matching shipping address andstolencreditcardinformation. However, the actual purchaser intercepts theorderbycallingtheshippingcompany orcustomercarerepresentativetochange thefinaldeliveryaddressoncetheorderis accepted.
Accounttakeover fraud 2 Accounttakeoverfraudoccurswhen criminals log into a customer’s account. They have usually gained access to the account by purchasing passwords from thedarkweborthroughphishing schemes. Once logged into the account, criminalswillmake ordersorchange customerdetails.
3 Triangulationfraud Triangulationfraudisperformedbysettingup astorefrontwithpricingthatwillattract customers. They then use stolen credit card numberstopurchasegoodsfromother ecommerce sites to fulfill their orders. As a result,theircustomersreceivetheirgoods,but theoriginalstoreandtheownersofthestolen creditcardsarevictimsoffraud.
4 Friendlyfraud Friendly customer fraudisbased care practices onstandard forlegitimate grievances.Forexample,criminalswillorder aproductandthenciteaproblemwiththe product or delivery to either request their money back from the business or initiate a chargebackdirectlywiththeirpayment processor.
Identifying CommercialFraud Many online store platforms have thetechnologytohelpguard againstthemostcommonformsof fraud. industry aware criminal However, office printer businessesshouldbe ofthecriticalsignsof to ecommerce behavior addanextralayerofprotectionfor thecompanyanditscustomers.
Inconsistent order details are a big signal of potential fraud. For example, if the zip code and city don’tmatchortheIPaddressoftheshopperandtheiremailaddressdon’tmatch,itismostlikelya signofattemptedfraudulentactivity. Whenaclientsuddenlyplacesalargerthanaverageorder,itisagiantredflag.Itmightbegoodto contactthecustomertoconfirmthequantityandotherdetailsbeforeprocessingthetransaction. CustomersusuallyorderusingaspecificIPaddress.Therefore,anytimeacustomerlogsinfromanew IP, it is advisable to require additional login steps and follow up with the customer for an order confirmation. Ifacustomerwasnotinitiallysetupwithmultipleshippingaddressesandissuddenlyexpandingthe numberofdeliverylocations,itcouldbeasignofcriminalactivity. Thetimeframeisanotheritemtowatchclosely.Criminalsusuallyutilizebotsandwilltriggeraseries ofactivitiesinashorttimeframe,suchasmultipleorders,multiplecreditcards,orinitiatingseveral declinedtransactionsinarow. Somethingstolookoutforinclude:
Withtherapidincreaseinonlineshoppingplatformsandtheongoingmoveof consumers to digital channels, fraudsters are thriving on attacking businesses andtheircustomers.Thosewhoarenewtotheecommercespaceareespecially vulnerable. Therefore, companies planning to operate or already use an online store should make sure they are training staff and taking steps to secure themselvesandtheircustomers.
MPSPowerPortal,LLC 505E.JacksonSt,Suite308 TampaFL33602 888-220-2458 www.powermps.com Thankyouforyour attention!