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How to Improve Customer Experience to Stay Competitive

Any direct or indirect interaction with the brand can affect how customer experience shapes up.<br>Direct interactions: Through use of the product or service, or through the customer service systems. Services like inbound call centre services or call centre outsourcing services or call centre services etc.<br>Indirect interactions: Via advertisements or associations with the product or services. Services like any ads social media post etc.<br>Designing, tracking and managing the customer experience throughout their journey with your brand will increase the chances of them choosing you over your competitor. <br>

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How to Improve Customer Experience to Stay Competitive

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  1. How To Improve Customer Experience To Stay Competitive WWW.PHYKON.COM

  2. Importance of Good Customer Service • Today, people are more connected with each other. • Customers have a greater choice than ever before. • They have increased accessibility to a wide variety of products and services. • This also means an increase in competition. • Businesses have to adapt to provide excellent customer service to retain and grow their customer base.

  3. Where Does Customer Experience Come in? • Service becomes a key differentiator. • A skilled customer support system is essential in wooing your customers. • And a huge part of this is determined by customer experience. • Customer satisfaction is essentially when customer expectations and experience are bridged.

  4. Creating Customer Experience • Customer experience gets created at various stages — with direct or indirect interactions with your brand. • Any direct or indirect interaction with the brand can affect how customer experience shapes up. • Direct interactions: Through use of the product or service, or through the customer service systems. Services like inbound call centre services or call centre outsourcing services or call centre services etc. • Indirect interactions: Via advertisements or associations with the product or services. Services like any ads social media post etc. • Designing, tracking and managing the customer experience throughout their journey with your brand will increase the chances of them choosing you over your competitor.

  5. How to Enhance Customer Experience Map out the customer journey: • Decide and plan out the customer journey. • It should be thoughtfully planned and skillfully controlled. • Customer must experience what you want them to examples call centre outsourcing services or inbound call centre services or call centre services etc. • The right experience should be delivered at every touch point through the customer's journey with the brand.

  6. How to Enhance Customer Experience Engaged employees: • Engaged employees contribute to customer experience. • There is a strong correlation. Happier and engaged employees are more focused on pushing their company to success. • An informed, company-aligned and focused workforce would be the most engaged. • A positive culture opens up communications and promotes better interactions with the customers. • This improves business outcomes. • Invest in training and educating your client-facing employees.

  7. How to Enhance Customer Experience Build customer trust: • Customer trust positively impacts the way your business fares. • Customers stick to brands they trust. • Build trust through the excellent customer service. • Address concerns swiftly and show them that you care. • For example, turn irate customers around at your inbound call centre services centre or call centre outsourcing services or call centre services centre - it will build trust.

  8. How to Enhance Customer Experience Make it easy to deal with you: • Effortless, convenient, fast service — this is what customers demand today. • Make your business accessible anywhere, anytime. • Make it a joy to do business with you. • Create an experience that rings in a "wow" from your customers.

  9. How to Enhance Customer Experience Make customers your best marketing tool: • A happy customer is a great advertisement. • Satisfied customers bring in more customers and revenue. • When you construct a good customer experience, you are creating a billboard for your business. • This builds brand loyalty and makes you stand out from the rest.

  10. How to Enhance Customer Experience Customer focused culture: • A customer focused company culture puts the customer at the focus of everything. • Customer satisfaction becomes a major goal, and every process and person involved is aligned towards it. • It drives everyone to work towards creating a positive customer experience.

  11. How to Enhance Customer Experience • Know your customer: Understand who your customer is, what they want and why they want it can put your customer experience plan in perspective. • Connect with your customer: Create a personalized experience is important. A personalised experience will resonate more with your customer, than anything else. Consider the human aspect involved and do not lose sight of the quality of communications with the customers.

  12. How to Enhance Customer Experience • Deliver with technology on your side: Use customer service that is always on. Automated customer service will ensure assistance is not constrained by holidays or off-time hours. Have all the information on your customer's previous purchase history available readily to create a swift and personalised interaction. Customers do not have to wait hours or days for a response. This can greatly increase customer satisfaction.

  13. What obstacles must be avoided? • It is important to rule out obstacles that may prove detrimental to your customer goals. • Lack of employee involvement: You need your employees to be aligned with the company's customer experience strategy. Engaged employees drive greater customer experience.

  14. What obstacles must be avoided? • Inconsistent interactions with the customer: To win the customer's loyalty and to keep them coming back you need to deliver consistent services example inbound call centre services or call centre outsourcing services or call centre services centre over multiple interactions. Consistency increases loyalty. Loyalty increases revenue. • Ignoring customer feedback received through multiple channels: Every feedback is important. The customer should be heard, and responded to at every channel they interact with the brand. Studies suggest that customers are likely to interact over multiple channels for a single service/query.

  15. Positive customer experience directly leads to a loyal customer base. • Negative customer experience can chase away potential customers even before they interact with the brand. • It is important for businesses to prioritize customer experience, making customer service your true differentiator. • Install measures that align with your customer policies and rule out inconsistencies. • Develop a truly favorable experience for your customers.

  16. Contact US Australia: • +61-280024706 India: • +91-471-4124100 USA: • +1-904-900-2110 Email On: • SALES@PHYKON.NET • marketing@phykon.com Visit Us On: WWW.PHYKON.COM

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