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Strategic planning is essential for any organization seeking to define its direction and achieve long-term goals. This guide outlines the purpose, context, and deliverables of strategic planning. It covers the methodology, highlighting the roles of strategic planning teams, stakeholders, and environmental influences. The strategic plan serves as a roadmap, detailing the organization's mission, vision, goals, and objectives, while coordinating all parts for effective execution. Key components and timing considerations are also addressed to ensure successful implementation and adaptiveness over time.
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IS 460 Notes Strategic Planning By Thomas Hilton
Topics • Definition/Purpose • Context • Deliverables • Method
Definition Strategic Planning is a procedure for determining the • direction in which an organization needs to move to fulfill its mission • basic objectives of an organization and allocating resources to their accomplishment
Definition A strategic plan is a document that • results from strategic planning • contains the mission, direction, goals, etc. of the organization • acts as a road map for carrying out the strategy and achieving long-term goals
Context: Strategic Management • Operations –immediate execution (this project) • Tactics –near-term execution (this year) • Strategy –long-term execution (five years?) StrategicManagement TacticalManagement OperationsManagement
Deliverables/Results • Coordination of All Parts of the Organization • Sense of Direction, Ethos • Sense of Ownership, Membership, Motivation • Strategic Planning Document
Method Identify , develop, document… • Strategic Planning Team • Stakeholders • Scope of Plan • Environmental Influences • Core Values • Mission • Vision • Goals • Objectives • Tasks
Strategic Planning Team • Influential (or at least credible) • Representative (or consultative) • Few in number • Broad viewpoint
Stakeholders • Recipients of organization output • Providers of organization input • Members of the organization • Many in number (sample them) • Narrow viewpoint
Boundary/Scope of Plan • Negotiable • Revisit as needed throughout planning process • Approximate the client’s scope of practice • Establish accountability
Trends in the Relevant Environment • Markets • Competitors • Regulations • Staffing • Capital • Technology
Core Values • Moral justification for organization’s existence • Permanent • Internalized organization-wide • Ideological • Example
Mission • Main area(s) of organization accomplishment • Nearly permanent • Shared organization-wide • Conceptual • Example
Vision • Chosen instantiation of the mission • Rarely changes • Accepted organization-wide • Broadly Contextual • Example
Goals • Components of the vision • Change slowly as accomplished (or abandoned) • Accepted by appropriate divisions in the organization • Specifically Contextual • Example
Objectives • Components of each goal • Change per planning cycle (five years?) • Accepted by appropriate departments within divisions of the organization • Measurable (often via surrogates) • Example
Tasks • Components of each objective • Change relatively often (annually?) • Accepted by appropriate persons/work-groups with budget, deadline, and deliverables • Performable, directly measurable • Example
Timing Considerations • Complete in Days or Weeks • Revise Annually (Quarterly?) • Most Revision in Tasks, Objectives, Goals