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New Ways of Working: Transforming SIGBI Membership and Clubs

This article explores the challenges facing SIGBI membership and proposes new ways of working to recruit and retain members. It discusses the importance of engagement, flexible options for club management, and the potential for campus clubs and schools. The growth plan and future operating model are also discussed.

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New Ways of Working: Transforming SIGBI Membership and Clubs

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  1. NEW WAYS OF WORKING-Ann HodgsonVice President & Director of Organisational Development

  2. INTRODUCTION • Context – why is this important • Engagement of Club Members • Flexible Options to Club Management • Other ideas • Campus Clubs/Schools • What next?

  3. OUR MEMBERSHIP CHALLENGE • To halt and reverse our declining membership. • To recruit and retain members.

  4. Current Operating Model We need to ask ourselves Is it working? Are we attracting new Members to us?

  5. SIGBI GROWTH PLAN 2015 Why does SIGBI need a Growth Plan at HQ and Club level? • SIGBI Membership in 2000 = 13,066 • SIGBI Membership in 2014 = 8,424 • SIGBI is losing members at a rate of 3-4% each year • SIGBI must grow if it is to remain a viable Federation

  6. WE NEED TO CHANGE • WE NEED TO EVOLVE • WE NEED TO FOCUS ON THE OLD AS WELL AS THE NEW

  7. Future Operating Model Partnerships Clubs The Future Youth/ Student Members Campus Clubs School Groups Associate Members

  8. CLUB MANAGEMENT • Engagement of all your Members • Involving everyone in the Club’s activities • Members feeling valued • Programme Action at the heart of what you do • Reducing the bureaucracy • Fun & Friendship

  9. FLEXIBLE OPTIONS FOR CLUB MANAGEMENT

  10. SI Runcorn Frodsham & District • Membership declining/Members reluctant to bring potential members to meetings • Realisation that needed to do something/not fit for purpose • Club Meeting – all involved in discussion • Biggest problem was Club Meetings/wanted more social time • Planned year as a Club/all engaged/social time doubled • Officers – President as a figurehead plus Treasurer/Secretary and Programme Action • Other responsibilities divided amongst the Club • Action Points not minutes • Taken 2 years/ people prepared to stand as a President • 3 new members in the pipeline

  11. OTHER IDEAS for Clubs & Regions

  12. OTHER IDEAS – an example • Pembrokeshire College WI - a workplace WI; the first of its kind to be set up in Wales. • Monthly meetings held during the lunch hour • Varied and lively membership, including lecturers, IT technicians and even a traditional farmer's wife. • Playing its part in the local community supporting local charities – such as local Breast Cancer Charity, the Pembrokeshire branch of the Alzheimer's Society, and CWTCH, a local support group for young adults with chronic health conditions.

  13. CAMPUS CLUBS/SCHOOLS • New piece of work • Initial research complete • Beginning of journey • Needs careful planning

  14. Youth/Student Membership DRAFT Proposals Campus Clubs • These can be in Universities or Colleges • They are open to Students and staff • Students (up to age 25) will pay 50% of the SIGBI capitation fee • Students over 25 and Non students who attend a Campus Club will pay the full SIGBI capitation Schools – Affiliation Groups • Open to secondary schools only • Target 16 to 18 years old girls • Linked to a local Club or Region, Encouraged to understand what we do, understand the issues affecting women and gender equality across the world • Engage loosely in some local/international project work Club Member • Individual young women from the age of 16 onwards may choose to join their local Club • They are full members of the Club • Reduced SIGBI capitation Fees being considered based on age Younger Persons Associate Membership • They will receive exactly the same benefits as an Adult Associate Member • Reduced SIGBI capitation Fees being considered based on age • Not linked to a Club

  15. What next? • We await the decision on Associate Membership • Work will continue on Campus Clubs & Schools • Work continues on the Growth Plan • Membership Month – May 2016 • We hope you will take ideas forward in your Club or Region

  16. In Conclusion • Recruiting more women into SIGBI will strengthen our voice and extend our reach, which helps us to transform the lives of more women and girls across our Federation. • We must act now to ensure that our legacy remains. • This is an exciting time in our organisation as we move to align ourselves with the lifestyle of today’s women. • We can not do it without you. We need your help to make it happen LET US LEAVE A LEGACY FOR THE WOMEN WHO WILL FOLLOW US.

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