Tired of Strategy That Goes Nowhere? Make It Work This Time

1. Is Your Strategy Executable? Peter Cheel – Business Coach, Sydney

2. The Execution Gap What Many Leaders Get Wrong About Strategy A budget is not a strategy, it’s a financial summary of past decisions. A strategic narrative without goals or actions is just wishful thinking. A real strategy should: Define what you’re trying to achieve Include clear priorities and actions Be backed by empowered owners and deadlines

3. Budget vs Strategy Don’t Confuse Tracking Dollars with Creating Direction Budget Strategy What’s already decided How we compete and deliver value “Vision without action is merely a dream…” – Joel Barker

4. Lay the Right Foundation Purpose Why do we exist in a unique way? Vision Where are we heading? Values How do we behave every day?

5. Future Your Strategic Narrative Tell a Story That Aligns Action With Vision to access our platform Now A STRONG STRATEGY EXPLAINS: • Where we are now • Where we want to go • How daily decisions connect to the big picture

6. Define What Matters Most Pick 4–6 Strategic Priorities—No More EACH PRIORITY SHOULD Align with vision Be simply defined Drive competitive edge Innovation Foster new ideas Growth Expand market share Efficiency Streamline processes Partnerships Build strategic alliances

7. Make Strategy Actionable Break Priorities into Steps You Can Track Q1 Develop objectives by time frame Quarterly → Annual → Multi-year Year 1 Use OKRs or similar frameworks Tie each objective to an action, timeline, and owner 3 Years

8. Document and Share the Plan A Strategy That’s Hidden Won’t Succeed Build a full plan that includes: Purpose, Vision, Values Priorities, Objectives, Actions Communicate to: Employees Board Customers/partners Board Employees Plan Document Customers/Partners

9. Review and Adjust Quarterly Strategy Reviews Keep Plans Alive After each quarter Owners report wins, blockers, next steps Adjust based on real-world feedback Share summaries with staff to keep trust and alignment strong.

10. Refresh Strategy Annually Strategy Should Drive the Budget, Not the Other Way Around Every year Year 1 Reassess your strategic progress Update next-year priorities before budgeting 3 Years Every 3 years Reflect on long-term outcomes Set new vision, priorities, and plans

11. What Makes Strategy Work in the Real World Critical Success Factors ✅ Monitor external shifts (market, tech, regulation) ✅ Fund what aligns—cut what doesn’t ✅ Align culture and behaviours ✅ Track leading indicators, not just financials ✅ Build engagement across all stakeholders

12. Discipline Is What Separates Great Companies Great execution requires: • Clear priorities • Focused resource allocation • Ongoing performance tracking • Willingness to change The Strategic Imperative

13. Want help making your strategy executable? Let’s talk Visit businesscoachsydney.com