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GS1 Sweden. The global language of business. Our vision. “GS1 Sweden simplifies companies’ local and global trade” Through cooperation,GS1 develops sector-neutral standards and services which enable efficiency improvements in the flow of information and goods. Our development in Sweden.

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Gs1 sweden

GS1 Sweden

The global language of business

Our vision
Our vision

“GS1 Sweden simplifies companies’ local and global trade”

Through cooperation,GS1 developssector-neutral standards and serviceswhich enable efficiency improvementsin the flow of information and goods.

Our development in sweden
Our development in Sweden

  • Started in Sweden in1977

  • Previously called EAN Sweden

  • Started with groceries

  • Solutions for many sectors

It all started with barcodes
It all started with barcodes

  • Then

  • Avoid price labelling

  • Faster checkout

  • Now

  • Efficient stock control

  • Efficient logistics

  • Traceability

  • eBusiness

Our philosophy
Our philosophy

  • Focus on efficiency enhancements and profitability for our customers

  • Open standards and solutions

  • User driven

  • Neutral

  • ”Not for profit”

Gs1 in numbers
GS1 in numbers

A global organisation created in 2005 by the merger of EAN International (1977) and Uniform Code Council (UCC) (1952).

The GS1 system of standards is the most widely used supply chain standards system in the world.

  • More than 30 years experience

  • 108 member organisations whose customers represent all parts of the value chain

  • Over one million companies doing business in 150 countries

  • Over 20 sectors represented (FMCG, health care, transport, defence, …)

  • Over 5billion transactions per day

Gs1 sweden business value
GS1 Sweden Business value

Classification gpc
Classification – GPC

  • What is GPC?

  • To ensure products are classified correctly and uniformly, by using GS1 Global Product Classification (GPC), a system that gives buyers and sellers a common language for grouping products in the same way, everywhere in the world.

  • The official (normative) GPC schema and GPC Browser information is published in Oxford English. Both the schema and the browser information are translated to many other languages.

Gpc brick
GPC – Brick

  • The foundation of GPC is called a "Brick;" GPC bricks define categories of similar products.

  • Using the GPC brick ensures the correct recognition of the product category across the extended supply chain, from seller to buyer.


Using GPC hierarchy to find the Brick

A Global Trade Item Number (GTIN) can only be assigned to one Brick.

What is the role of gpc
What is the role of GPC?

  • What is the role of GPC?

  • GPC gives buyers and sellers a common language to group products the same way globally to ensure effective data synchronisation in the Global Data Synchronisation Network (GDSN). GPC enables the following processes:

  • Item Registration

  • Subscription

  • Validation

  • Search

  • Publication/Subscription Match

Validoo services
Validoo services

  • ValidooItem

    • Our Data Pool

  • ValidooQ-lab

    • Qualityassurance on tradeitem information

  • ValidooMediaStore

    • Image publication

  • ValidooDirectory

    • GLN directory

  • ValidooBarCodeCheck

    • Qualityassurance on barcodes

Validoo item
Validoo Item

  • Part of the Global Data Synchronisation Network - GDSN

  • Approx.1400 Suppliers

  • 12 Retailers

  • Over 100 000 item registered in the data base

  • Approx. 10-12000 new or updated items every month

  • Uses GS1 XML for messaging

How to access trade item information
How to access trade item information?

  • Validoo Item

    • Subscriptions for GPCs or Target Markets

    • Questions through webservice

  • Validoo MediaStore

    • Subscriptions for GPC or Target Markets

Validoo Item deliver full trade item hierarchies while Validoo MediaStore deliver only consumer units.

More about gpc
More about GPC

  • What is Global Product Classification?

  • Get started with Product Classification

  • Resource Library:

  • (overview, presentations, implementation guide and FAQ etc


Rosie Samuelsson

GS1 Sweden

Box 1178, Västra Järnvägsgatan 15

111 91 Stockholm

Tel +46 (0)8 50 10 10 00

Fax +46 (0)8 50 10 10 01