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Festival Of Hope (FOH) Iconic Cause + Music Event July 1-5, 2011 Cotton Bowl Stadium & Fair Park Dallas, TX PowerPoint Presentation
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iconic cause + music event. London, England, UK (Live) Johannesburg, South Africa (Live) Rio de Janeiro, Brazil (Live) Dallas, Texas, USA (Live) New York, New York, USA (Simulcast) Washington, DC, USA (Simulcast) And Doha, Qatar (Live) September 5-7, 2015. Festival Of Hope (FOH)

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Festival Of Hope (FOH) Iconic Cause + Music Event July 1-5, 2011 Cotton Bowl Stadium & Fair Park Dallas, TX

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iconic cause + music event

London, England, UK (Live)

Johannesburg, South Africa (Live)

Rio de Janeiro, Brazil (Live)

Dallas, Texas, USA (Live)

New York, New York, USA (Simulcast)

Washington, DC, USA (Simulcast)


Doha, Qatar (Live)

September 5-7, 2015

Festival Of Hope (FOH)

Iconic Cause + Music Event

July 1-5, 2011

Cotton Bowl Stadium & Fair Park

Dallas, TX

Topline 3.17.11 review for


iconic cause + music event


What is the Festival of HOPE?








iconic cause + music event

What is the Festival of HOPE?

Health + Opportunity + Purpose + Education


HealthQuality healthcare for everyone, everywhere.

Opportunity Doors opened with a hand up, not a hand out.

Purpose A reason to invest in self development.

Education Knowledge, skills and intellectual capital for life.


iconic cause + music event


This will be the largest charity event in history, raising more donations than have ever been raised at one time for charities supporting


$1.0 Billion for

$1.0 billion for100 charities



iconic cause + music event

  • Charities will be selected according to their specific mission to meet HOPE objectives, and vetted for their financial efficiency.
  • Criteria include:
  • Official charity registration.
  • Percentage of funds going to programs, not administration.
  • Low overhead including executive compensation.
  • Specific projects for donations that are made, which can be audited and reported online showing how funds are invested.
  • Continuing availability of data for donors to monitor use.
  • Representatives available to come to Dallas to answer questions from public and press.

iconic cause + music event


Paul Flattery (35 years): Producer and director; concert, videoand live TV. Live Earth, Live 8 production team; Emmy winner.

John Conk (43 years), Henry Smith (40 years): Concert and world tour managers. Event Services Inc. provides full service from site selection to lighting/sound to security to video post-production.

Steve Brown (30 years): Producer and director; high-tech laser shows and concerts.

Edward Tydda(30 years): Producer, director and manager; concerts and live events. Live Aid ‘85 production team.

Combined Total Experience: 178 years


iconic cause + music event


U2 360 Tour Raleigh

Madonna Sweet & Sticky World Tour

Jay Z US Concert

Eminem US Tour

DefLeppard Live

James Taylor Private Party

Kenny Chesney

Dave Matthews Band

Bruce Springsteen

Billy Joel Hershey Park

Metallica Multiple Dates

George Strait Tour

Prince Private Party

Spirit - The Seventh Fire US Tour

Alabama Live in Concert

LynrydSkynryd Live in Concert

Genesis We Can't Dance World Tour


iconic cause + music event

Led Zeppelin on Tour

Dave Matthews Band Great Lawn, Central Park

Kenny Chesney No Shirt, No Shoes, No Problems

David Bowie Sound & Vision World Tour

Bruce Springsteen World Tour

Kiss / Aerosmith Battle of the Bands Tour

Bon Jovi US Tour

LinkinPark Live in Texas

Metallica Summer Sanitarium Tour

Styx / REO National Cattle Congress

Tom Petty

Pearl Jam

Foo Fighters

Journey Live

Cher World Tour

Counting Crows World Tour

Alan Jackson Tour


iconic cause + music event

Pink Floyd Division Bell World Tour

John Mellencamp Summer Work Tour

Sheryl Crow MTV Concert

TurandotOpera Beijing & Budapest

Janet Jackson Live from Aloha Stadium

‘N Sync World Tour

The Three Tenors World Tour

U2 Popmart World Tour

U2 Zoo TV World Tour

Michael Jackson History World Tour

Michael Jackson Dangerous World Tour

Rolling Stones A Bigger Bang Tour

Rolling Stones Bridges to Babylon World Tour

Rolling Stones Voodoo Lounge World Tour

Rolling Stones Urban Jungle

Rolling Stones Steel Wheels Tour

ZZ Top European Tour


iconic cause + music event


Live Aid, Live 8, Live Earth


Sting in Central Park

Fan Fest Nashville

Dave Matthews Band Central Park

Memphis in May Beale Street Music

The Social at Ross

Tribeca Film Festival

Detroit Music Festival

Fan Fair Country Music Festival

Dalai Lama in Central Park

Cross Roads Guitar Festival

BonnarooMusic & Arts Festival

Detroit Jazz Festival

Music Midtown Festival

Woodstock ‘99

CORPORATE Promotions


Dunkin’ Donuts

Anheuser Busch


Old Spice

Moet & Chandon

Harley Davidson




American Express

Red Bull



Victoria’s Secret

Atlanta Olympics ‘96


iconic cause + music event


2014: 19th Annual Critics' Choice Movie Awards, Daytona 500 Curtain-Raiser, Nickelodeon Kids’ Choice Awards, Teen Choice Awards.2013: Fox's New Year’s Eve, American Country Awards, An American Cinematheque Tribute to Jerry Bruckheimer, Teen Choice Awards, Nickelodeon Kids’ Choice Awards, Critics’ Choice TV Awards, O Music Awards, Hooters' International Swimsuit Pageant, Behind the Music Remastered (Motorhead, Deep Purple), Hub's Halloween Bash.2012: 12-12-12 Concert for Sandy Relief, American Country Awards, An American Cinematheque Tribute to Ben Stiller, Emmys Red Carpet Live, Teen Choice Awards,

26th Annual Genesis Awards, Nickelodeon Kids' Choice Awards.

2011: American Country New Year's Eve Live, An American Cinematheque Tribute to Robert Downey Jr., American Country Awards, Countdown to the American Music Awards, The Brain Storm, ALMA Awards, I.AmFirst: Science Is Rock & Roll, Teen Choice Awards, Critics' Choice TV Awards, 25th Annual Genesis Awards, Nickelodeon Kids’ Choice Awards, 16thAnnual Critics' Choice Movie Awards.

2010: New Year's Eve Live!, American Country Awards, Nickelodeon Mega Music Fest, Teen Choice Awards, Hollywood Salutes Matt Damon: An American CinemathequeTribute, 24th Annual Genesis Awards, Nickelodeon Kids' Choice Awards.


iconic cause + music event

2009:Billboard's New Year's Eve Live, Alma Awards, Teen Choice Awards, 23rd Annual Genesis Awards, Nickelodeon Kids' Choice Awards, 14th Annual Critics' Choice Awards, Samuel L. Jackson: An American CinemathequeTribute.

2008: American Music Awards Red Carpet Live, Macy's Passport Celebrity Catwalk Challenge, High School Musical: Get in the Picture (TV Series), Teen Choice Awards, VH1 Rock Honors: The Who, Your Mama Don't Dance (TV Series), Nickelodeon Kids' Choice Awards, 13th Annual Critics' Choice Awards.

2007: Nickelodeon’s Kids’ Choice Awards, Julia Roberts: An American CinemathequeTribute, Teen Choice Awards, Live Earth: Concerts for a Climate Crisis, Live Earth Documentary, VH1 Rock Honors, 21st Annual Genesis Awards.

2006: Nokia New Year's Eve, George Clooney: An American CinemathequeTribute, Arby's Action Sports Awards, Billboard Music Awards, Teen Choice Awards, VH1 Rock Honors, Nickelodeon Kids' Choice Awards, Second JammX Kids All-Star Dance Special, JammXKids All Star Dance Special, Al Pacino: An American CinemathequeTribute, Miss America – The Movie, 11th Annual Critics' Choice Awards.


iconic cause + music event

2005: Billboard Music Awards, Miss America Pageant, The Right Spectacle: The Very Best of Elvis Costello - The Videos, Teen Choice Awards, Live 8TV Special World Broadcast, Nick & Jessica's Tour of Duty, Nickelodeon Kids' Choice Awards, Steve Martin: An American CinemathequeTribute, Billy Squier: Video Hits, Blondie: Video Hits, 10th Annual Critics' Choice Awards.

2004: Billboard Music Awards, Nick & Jessica's Family Christmas, Genesis: The Video Show (Segments: "No Son Of Mine", "I Can't Dance", "Hold On My Heart", "Jesus He Knows Me", "Invisible Touch", "Throwing It All Away", "Land Of Confusion", "Tonight, Tonight, Tonight", "Anything She Does", "In Too Deep"), Miss America Pageant, Teen Choice Awards, Crosby, Stills & Nash: The Acoustic Concert, Summer Music Mania, VH1 Divas, Nickelodeon Kids' Choice Awards.

2003: Billboard Music Awards, Dance Fever, Comedy Central Presents: The Commies, Nicole Kidman: An American CinemathequeTribute, Michael Jackson: Number Ones, Island Birthday Bash, Miss America Pageant, Pat Benatar: Choice Cuts - The Complete Video Collection, Teen Choice Awards, Summer Music Mania, VH1 Divas Duets, Nickelodeon Kids' Choice Awards, Hollywood Celebrates Denzel Washington: An American CinemathequeTribute.


iconic cause + music event

2002: Billboard Music Awards, Blockbuster Hollywood Christmas Spectacular, Blondie: Greatest Video Hits (Segments: "Dreaming", "Atomic", "Union City Blue", "The Hardest Part"), Miss America Pageant, Teen Choice Awards , Summer Music Mania, CMT Flame Worthy Video Music Awards, VH1 Divas Las Vegas, World's Greatest Commercials, Nickelodeon Kids' Choice Awards, CBS/VH1 Grammy Countdown, Hollywood Salutes Nicolas Cage: An American CinemathequeTribute.

2001: Teen Choice Presents: Teenapalooza, Nickelodeon Kids' Choice Awards, Billboard's Rock 'n' Roll New Year's Eve, TNN/CMT Country Weekly Music Awards,

3rd Annual TV Guide Awards, Summer Music Mania, Billboard Music Awards, Teen Choice Awards, Billy Joel: The Essential Video Collection (Segment: "A Matter of Trust"), Concert for New York City, California Summer Countdown, Babyface: A Collection of Hit Videos.

2000: Billboard's Rock 'n' Roll New Year's Eve, A Holiday Music Spectacular from Miami Beach, Holiday Music Spectacular, Hi-Fi Room (TV Series), Summer Music Mania, Britney in Hawaii, Billboard Music Awards, Britney Spears: There's No Place Like Home, 'N Sync: 'Ntimate Holiday Special, Hollywood Salutes Bruce Willis: An American CinemathequeTribute, Teen Choice Awards, Nickelodeon Kids' Choice Awards.


iconic cause + music event

Detailed event budgets for each venue, expenditure summaries, charity donation summaries, and financial audits will be prepared quarterly by BDO, the world's fifth largest accounting firm serving clients from 1,200 offices in 139 countries.

Sponsor funds will be insured and bonded by Marsh and Aon, world specialists in unique event guarantees.

100% of public charitable donations will be reported with data for each charity available on the FOH website.

Allen Global Enterprises LLC will manage contracting through a special BVI entity formed to manage funds from sponsors and ticketing, and monitored continuously by BDO.


iconic cause + music event

Available Seating

Doha 45,000 X 3 days 135,000

London 95,000 X 2 days 190,000

Johannesburg 95,000 X 2 days 190,000

Rio de Janeiro 200,000 X 3 days 600,000

Dallas 95,000 X 3 days 285,000

Total: 1,400,000


Cotton Bowl Stadium & Fair Park

Dallas, Texas

iconic cause + music event


iconic cause + music event


Charitable events in seven major citieson five continents:

Doha – London – Johannesburg – Rio de Janeiro – Dallas

New York – Washington,

A place in history earned for setting the standard

for this type of global charitable event,

An unmatchable platform to speak to the World

on the importance of charity and value of education,

A billion dollars raised for 100 charities worldwide for

Health, Opportunity, Purpose and Education.


iconic cause + music event




& iOS, Android, Microsoft 7 apps


iconic cause + music event

London, England, UK (Live)

Johannesburg, South Africa (Live)

Rio de Janeiro, Brazil (Live)

Dallas, Texas, USA (Live)

New York, New York, USA (Simulcast)

Washington, DC, USA (Simulcast)


Doha, Qatar (Live)

September 5-7, 2015

Festival Of Hope (FOH)

Iconic Cause + Music Event

July 1-5, 2011

Cotton Bowl Stadium & Fair Park

Dallas, TX

Topline 3.17.11 review for


iconic cause + music event

  • What is the strategic purpose and outcome of this endeavor – the “prize”?
  • Create an unmatchable platform from which to speak to the World on the value of education, the gift that generates personal, societal, economic, and political benefits for a lifetime.
  • Raise record-setting contributions to charities supporting education, health and hunger relief to meet the World’s hunger in mind and body.
  • Engage four billion viewers and fans worldwide, while earning a place in history for setting the standard for this type of global event.
  • Why should artists and sponsors be excited and inspired by this?
  • This global event will span distance, time, and cultures with music, the universal language that connects us all.
  • Continued coverage over the event’s full three days, from the opening ceremony to the close, will showcase a sponsor’s purpose, products and philosophy.
  • The World will see, as it happens, the defining moment of a generation’s global movement toward awareness, tolerance, and cooperation.

iconic cause + music event

  • What are the imperatives for this to occur?
  • This is not a competitive event similar to winning a bid for the Olympic Games or World Cup, but rather a fight against the tyranny of the clock and calendar.
  • Competition is for the attention of those whose participation will generate its success – the artists and producers. This confidence will be gained when they see commitment of financial and intellectual resources sufficient to carry the event through to a successful completion.
  • For that, the Primary Sponsor must be “all in … to the end.”
  • Artists, producers, managers, and executive producers will leave their egos at home and focus on the success of the larger event.
  • Contracts with producers, venues, artists, and media must be in place in time to organize and schedule the details of all artists’ performances and special events.
  • Advanced RFID ticketing and social media outreach systems will be tested and fine-tuned in two smaller events in the run-up to this event in 2015.

iconic cause + music event

  • What is the strategy?
  • The Executive Production team has:
  • Long-standing strategic relationships within the music and entertainment sector;
  • Deep experience in mega-event production including the original “Live Aid”, “Live Earth”, “Live 8”, and “Woodstock ’99”;
  • A novel RFID ticketing system and related social media marketing system;
  • Relationships and ongoing discussions with American Express, MySpace, E-Checks, and major insurers;
  • Commitments from major vendors at the event’s largest venue, Fair Park in Dallas;
  • Current outreach to over 250,000 Twitter followers and growing fast; and
  • Relationships with key government representatives in London, Rio de Janeiro, and Dallas.
  • These already substantial assets will be integrated into five production “blocks” with central coordination to orchestrate the event.

iconic cause + music event

  • What are the operational aspects and implementation model?
  • Five of the World’s most experienced event producers, one of its top business strategists, and two dozen marquee acts have joined the team.
  • Individual live venues – Doha, London, Johannesburg, Rio de Janeiro, and Dallas – will be handled as “blocks,” with individual senior producers handling each one.
  • Integration of performances will be managed at a central media studio.
  • Special events crossing multiple venues or time zones will be coordinated by the central production team.
  • Event will follow a 60-minute “production wheel.” Conceptually, rather than put on a single 12-hour concert, production teams will put on a series of 12 one-hour concerts, each with same schedule template. Transitions will occur at the same minute within each hour so those at each venue will know where they are on “the wheel.”

iconic cause + music event

  • Points of Light:
  • Largest worldwide charity event ever produced in history September 5th 6th and 7th of 2015; an historic worldwide event spanning distance, time, and cultures that will be remembered for generations.
  • Executive Production Board includes five of the world’s most experienced live music event producers.
  • 150 hours of live music over 3 consecutive days broadcast live from 5 locations: Doha, London, Johannesburg, Rio de Janeiro, and Dallas.
  • 4 Billion people: More people will view this event than the Olympics, World Cup, Super Bowl, Masters Golf Tournament, and US Open Tennis Tournament combined.
  • 1.4 Million tickets will be available to 3-day live concert events.
  • Related events may pull in as many as 8 Million fans in Dallas and over 3 Million in Rio de Janeiro.
  • 100% of donations (>$1 Billion) will go to 100 pre-selected and vetted charities with zero administrative deductions.
  • 1.5 Million trees planted, all live music venues carbon neutral or positive.

iconic cause + music event

  • Largest laser and fireworks shows ever produced.
  • Largest ever walkathon across the US – from Dallas to New York in 4 months – terminating at Times Square on Christmas Day, televised on “Good Morning America.”
  • Primary Sponsor’s logo illuminated in fireworks visible and televised from International Space Station.
  • Live concert begins in city of Primary Sponsor in the Middle East and ends in Dallas, followed by beginning of walkathon to New York City.
  • Many of world’s top musicians and artists will perform live in city where event begins in Middle East. Some will “bookend,” i.e. play both there and in Dallas.
  • Primary Sponsor’s logo will appear on every ticket sold, on all merchandising (e.g. clothing, posters, videos, etc.), on all printed and televised media, on all large screen TV’s, and on all outside stadium banners and posters at each site.
  • Comparison: “Live Aid” reached over 2 Billion fans in 1985, and expected to raise $1.5 Million. It raised $283 Million in one day, and to date has raised nearly …
  • $500 Million

iconic cause + music event

Health Self protection

Opportunity Self reliance

Purpose Self direction

Education Self development

Individual sustainability,

the ultimate goal of every charity.