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Global Anti-Counterfeit Packaging Market - Food And Pharmaceuticals (Technology, Application and Geography ). No . of pages: 129 R & I Published Date: March-2014. Description.

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  1. Global Anti-Counterfeit Packaging Market - Food And Pharmaceuticals (Technology, Application and Geography) No. of pages: 129 R & I Published Date: March-2014

  2. Description In the current scenario, where the pharmaceuticals and food market is riddled with fake products, secure packaging can be one of the most effective techniques to tackle counterfeiting. Anti counterfeit packaging is basically secure packaging of the product for minimizing counterfeiting or infringement. Packaging the product with such techniques ensures uniqueness and confirms safety of the goods. Due to these advantages, many companies are adopting anti-counterfeit packaging to minimize economic losses and preserving brand value of their products. The major influencing factors for the acceptance of anti-counterfeit packaging are revenue losses to the company and consumer health risks. Based on the statistical facts in the report, pharmaceutical companies suffered a loss of around $514 billion in the year 2012. Counterfeiting activities for non-prescribed drugs are majorly responsible. 

  3. Key Benefits • The report provides market scenario of current trends and revenues that are forecast from 2012- 2020 • The report identifies key developmental strategies adopted by top companies in the market • Practical evaluation of key market drivers and restraints for anti counterfeit packaging market segments such as applications and technologies • This report provides emphasis on key factors affecting the growth of anti-counterfeit packaging market. These factors are critically analyzed to reveal the most influencing factors • Patent analysis of recently granted patents according to geographies gives market intelligence of future trend transition to provide forecast of trends

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