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Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer Best practices for typical solutions in an Industrial Park Fraunhofer Application center

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slide1

Agenda

  • Introduction of Fraunhofer Department of transportation logistics
  • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer
  • Best practices for typical solutions in an Industrial Park
slide2

Fraunhofer

Application center

Logistics and

Informationsystems

Cottbus/Germany

Prof. Dr.-Ing. Uwe Meinberg

the fraunhofer idea
The Fraunhofer-Idea

Joseph von Fraunhofer (1787 - 1826)

Researcher and entrepreneur

Forms of cooperation

  • Ordered research
  • Technology transfer
  • Joint research
fraunhofer gesellschaft
Fraunhofer-Gesellschaft

Asia

USA

  • Ordered research for industry, the German State and Public Authorities
  • 57 Institutes in Germany
  • > 12.500 Employees
  • >1.000 Mio. € total revenue
  • Branches in the USA and Asia
fraunhofer institute for material flow and logistics

Material FlowSystems

EnterpriseLogistics

Logistics, Trafficand Environment

Fraunhofer Institute for Material Flow and Logistics

Our fields of activity:

  • Facts and Figures
    • Part of the research network of the Fraunhofer-Gesellschaft
    • Founded in 1981
    • More than 200 employees
    • 16 Mio. Euro total revenue
    • thereof more than 60% from projects with industry, retail and service providers
  • Branches and project centres
    • Cottbus
    • Frankfurt / Main
    • Paderborn
    • Prien / Chiemsee
logistics for freight transport fields of activity of the department for transportation logistics
Logistics for freight transport: Fields of activity of the Department for Transportation Logistics
  • Distribution planning
  • Network planning
  • Information systems for transportation logistics
  • Transport chain design and consultancy for logistics sites
distribution logistics
Distribution logistics

Activities:

  • Outsourcing
  • Location planning
  • Analysis of transport costs
  • Transport management
  • Supply-Chain-Management
  • Software for logistic purposes
network planning
Network planning

Activities:

Development of software-tools for

network optimisation:

  • Optimisation of service level on a network or regional scope
  • Reduction of transport costs by efficient bundling of freight flows
  • Taking operational processes into consideration
  • Optimisation across different transport modes
  • Optimisation across country boundaries
telematics und information management
Telematics und Information management

Activities:

  • Information networks
  • Market research and specification profiles
  • Information Technology (IT) concepts
  • Custom designed software for telematics
transport chain design
Transport chain design

Activities:

  • Intermodal transport chains
  • Innovative Transhipment technologies
  • Efficient process organisation
  • Development of transport offers in line with the market requirements
  • Application of IT-Technologies
  • Consultancy for logistics sites
slide11

Agenda

  • Introduction of Fraunhofer Department of transportation logistics
  • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer
  • Best practices for typical solutions in an Industrial Park
slide12

Ten to Fifteen Years

Stage III:

Third Winning Strategies

Five to Ten Years

Stage II:

Second Winning Strategies

Vision

Recent Five Years

Stage I:

First Winning Strategies

Mission

Objectives

Strategic Functional Planning for Industrial Parks

Organization

Structure for

management

company

Market Demand

Survey & Analysis

Biz Model for

management

company

Strategic

Function Design

Best Practice

Case Studies

Market

Promotion Plan

Strategic

Layout Design

Cost benefit

analysis

Competition &

SWOT Analysis

Optional project range: Detailed planning to bedefined by agreement

slide13

Market Demand Survey & Analysis

Market Demand

Survey & Analysis

  • Detailed survey of potential investors and focus industries in the region
  • Survey of existing competition industrial parks and sites for potential settlement of new investors in the region
  • Survey will cover demander, receiver and provider of services
  • Evaluation of specific service and area requirements for the region
  • Analysis of potential demand in area and services: planning data pool with growth rates and development trends
  • Deduction of potential for different functions and value-added services
  • Market survey will be carried out in detail by Chinese experts

Best Practice

Case Studies

Competition &

SWOT Analysis

slide14

Best Practice Case Studies (Panopa and others)

Market Demand

Survey & Analysis

  • Optimisation of distribution structure, location planning, transport cost analysis, transport management, network and service planning, simulation tools for efficient bundling of transports
  • Site planning with site sizes and layout planning / optimisation, functional area planning with proper references for new site planning
  • Detailed analysis of German/ European best practice examples
  • Deduction of modern trends in German/ European industrial park development
  • Operating scheme examples and business models in Germany and Europe

Best Practice

Case Studies

(Panopa and

others)

Competition &

SWOT Analysis

slide15

Competition & SWOT Analysis

  • Clear figure to the Strengths and Weaknesses and future Opportunities and Threats from a neutral view
  • Database: statistical data industrial development for the region. Analysis of potential competitors and interviews with potential investors
  • Analysis of current and future trends and their effects to proposed industrial park
  • Development of handling guide lines and master profile for industrial park development including trend analysis
  • Recommendations for new service areas and market segments, identification of synergy potentials by development of new industrial park for developers

Market Demand

Survey & Analysis

Best Practice

Case Studies

(Panopa and

others)

Competition &

SWOT Analysis

slide16

Vision

Mission

Ten to Fifteen Years

Stage III:

Third Winning Strategies

Five to Ten Years

Stage II:

Second Winning Strategies

Recent Five Years

Stage I:

First Winning Strategies

Objectives

Developing Strategy

  • The developing strategy follows overall vision, mission and objectives statements, which will be developed from the SWOT analysis results
  • A development plan describes these aims for the different stages in detail
  • The development plan will schedule building stages, which can be identified by the planning data base with the required resources by year
  • The development profile and emphasis changes throughout the stages
  • To ensure the achievement the developing stages aims, different winning strategies have to be worked out, each winning strategy for a period of 5 years
slide17

Strategic Function Design

  • Strategic function design plans the general location areas without the exact allocation (this will be done by the strategic layout design)
  • Identification of core issues for the industrial park (e.g. affinity of functions to different sub-areas of the overall site, percentage of added value, support of main customers, market forecasts and the interference with other functions / industries)
  • Development of a guideline for the functional design
  • Calculation process from the results of the market survey for different areas with consideration of best practice examples
  • Consideration of regional situation (geography, traffic etc.)
  • Definition and rough allocation of toplevel areas

Strategic

Function Design

Strategic

Layout Design

slide18

Strategic Layout Design

  • Fine-planning for each function with direct allocation
  • Site partition with different functions / industries, e.g. production, warehousing, traffic zone, auxiliary functions etc.
  • Optimisation of the interferences with other function / industrial: traffic and process planning
  • Best practise examples for detailed site partition
  • Consideration of special requirements, e.g. special needs for individual investors
  • Design of service area and green areas, if applicable
  • (optional:) Description of processes for the new site

Strategic

Function Design

Strategic

Layout Design

slide19

Embodiment of operating schemes

Organisation

Structure for

management

company

  • Masterplan for industrial park, including all aspects of implementation
  • Organisation structure for the management company and their personnel development
  • Business model for the business operation with a focus to added-value services
  • Design of the market promotion plan (potential customers, acquisition plan, acquisition documentation for customer)
  • Cost benefit analysis for the pricing and planning of services

Biz Model for

management

company

Market

Promotion Plan

Cost benefit

analysis

Detailed project range to benegotiated by demand

slide20

Agenda

  • Introduction of Fraunhofer Department of transportation logistics
  • Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer
  • Best practices for typical solutions in an Industrial Park
slide21

Sector A: Logistics centre with direct connection to airfield

  • Sector B: Services, Communication, Administration
  • Sector C: Trade and innovation centre for sales oriented industries
  • Sector D: production and craft area; also recycling and innovation companies
  • Sector E: Private aviation centre with reserved land for aviation oriented companies

Airpark Baden –Basics

slide22

Airpark Baden – Characteristics

  • Total area: 6.130.000 m² (brutto)
  • Area used for buildings 1.420.000 m²
  • Airport 2.460.000 m²
  • Green area / golf course 2.250.000 m²
  • Useable area in industrial/business park: about 66.000 m²
  • Number of companies: 90
  • Number of buildings: 42
  • Number of employees: 1150
slide23

Offered services:

  • All around investor support; quick permissions for construction, etc.
  • Construcion of buildings according to investors needs
  • Buying, renting or long term building lease (40 years + extension) possible
  • Airparc Business Center in Sector B with office space in different sizes
  • Guest house
  • Power plant for environment friendly production of electricity and heating

Airpark Baden –Details

slide24

1. Logport – Layout and functional areas

Distribution

Dangerous Cargo

Free space for rent/ sale

Distribution

Consumer Electronics

Car Distribution / RoRo

Steel Logistics

Container terminal

Nature Reserve

Administration

slide25

1. Logport – Characteristics

  • Total area: 2.650.000 m²
  • Free space: abt. 800.000 m²
  • Number of companies: 28
  • Number of buildings: 43
  • Internal road net: 9,4 km (12.000 m² road and parking area)
  • Internal rail net: 12,4 km
  • Utilities infrastructure: 14 km water and gas pipes, 20 km sewer
  • Total warehouse area: 200.000 m²
  • Number of employees: abt. 1.500
  • Transshipment 2003: 100.000 TEU (Logport Container terminal)
  • Transshipment capacity p.a.: abt. 200.000 TEU (Logport Container terminal)
  • Infrastructure investments 1999-2003: 160 Million EUR, of which 90 Million EUR duisport
  • Suprastructure investments 1999-2003: 400 Million EUR, of which 300 Million EUR private companies
slide26

1. Logport – Services

  • All-around-investor support
  • Development, provision and Marketing of tracks, buildings, terminals, cranage
  • Construction consulting
  • Facility management
  • Trimodal terminal operator
  • public-utility railroad services
  • Transport chain consulting & Management, Marketing
  • Stuffing, stripping, packing

Duisport group

Strategic investments

Infra- and suprastructure

providers

Transshipment and logistic services

slide27

1. Duisport – Revenues by business units

  • Tracts: leasing of land
  • Structures: leasing of warehouses
  • Transshipment: short sea, inland barges, rail and road
  • Logistic Services: Marketing, Facility management, Transport management and railway
slide28

2. InfraServ Höchst – Basics

  • Historical grown Technology- and Industry Park in the heart of Europe
  • Positioned in the economical powerful Rhein-Main-Area, direct at the river Main close to the international airport Frankfurt Main
  • Both Production- and Research- and Development Companies of the Chemical-, Life Science- and BioTech-Sector as well as Service Companies
  • Management company is Infraserv GmbH&Co. Höchst KG, founded 1998
  • Leading European site manager and industrial service company for particular Chemistry- and Pharmaceutics sites
slide29

2. InfraServ Höchst – Layout and functional areas

Services

Production

Logistics

Research& Development

slide30

2. InfraServ Höchst – Characteristics

  • Total area: 4.600.000 m²
  • Free space: 890.000 m²
  • Number of companies: ca. 80
  • Number of buildings: 800 Production-, Laboratory- and Technical buildings; 100 Production plants; 30 offices
  • Internal road net: abt. 72 km
  • Internal rail net: abt. 57 km
  • Total warehouse area: abt. 300.000 m²
  • Number of employees: abt. 22.000 (of which 4.000 in R&D)
  • Transshipment 2003: 20.000 Containers; 700.000 t bulk
  • Transshipment capacity p.a.: abt. 2 Mio. t
  • Investment from 1999 to 2003 abt. 1.750 Million EUR
  • Investment in 2003: abt. 390 Million EUR
slide31

2. InfraServ Höchst – Services

  • Site Engineering
  • Technical Services
  • Materials Management
  • Environment/Safety
  • Information Technology
  • Real Estate Management
  • Site Medical centre
  • Personnel
  • Finance + Controlling
slide32

3. PLAZA Zaragoza – Basics

  • Located in the centre of the south-east European sector in Spain
  • Management company: PLATAFORMA LOGÍSTICA DE ZARAGOZA S.A., supported by regional government
  • Open for all companies that participate in activities related to transport and logistics
  • Efficient and qualitative multi-modal transport possibilities: highways, high-speed-railway, Imperial Canal of Aragón, Airport of Zaragoza
  • PLAZA provides the collective equipment needed to develop the area and has common services
  • PLAZA will make Zaragoza one the most important logistical cities in Europe
slide33

3. PLAZA Zaragoza – Layout and functional areas

Technology Centre

Social Facilities

Industrial

Logistic Area

Private/ Public

Sport Park

Service Area

Intermodal Zone

Future Growth Reserve

slide34

3. PLAZA Zaragoza – Characteristics

  • Total area: 12.063.674 m²
  • Green area: 2.300.000 m² (incl. Public and private sports park)
  • Number of companies: currently 68
  • Number of buildings: currently > 18
  • Internal road net and parking space: 14,8 % of total area and >13.000 parking places
  • Internal rail net: n.a.
  • Total warehouse area: Warehouses up to 123.000 m² for each Company (Example: Inditex)
  • Number of employees: currently > 5.000
  • Transshipment 2003: n.a.
  • Transshipment capacity p.a.: abt. 5.000.000 tons
  • Investment for Development: expected 210 Million EUR
  • Investment by companies: expected 1.500 Million EUR
slide35

3. PLAZA Zaragoza – Organization

  • Joint Venture between the government of Aragón and industry
  • Logistic research program within a business park:
  • ZLC, Zaragoza Logistics Centre, leading academic institute and branch of MIT, Massachusetts Institute of Technology, centre for Transportation and Logistics are located direct on the PLAZA
slide36

4. Gazeley Magna Park Rhein-Main – Basics

  • Former military area in the heart of Europe, close to Frankfurt Main with connection to railway, highway and airport Frankfurt Main (30 km)
  • Management company is Gazeley Properties Ltd from UK, leading European company for Warehousing Solutions and Logistic Parks, owned by WalMart
  • Gazeley Properties Ltd with 24 sites in Europe plans to build up 30 new logistic parks in Europe until 2007
  • Facilities for all companies related to logistic and trans-port, no production, from 10.000 m² to 50.000 m²

1. Building stage

  • Criteria for Magna Parks: efficient traffic connection, quality and standardization of buildings, elegant scenery, environmental friendly concept, integration of local authorities into planning process, office buildings: 3-4 % of total building area
  • Site preparation currently under process
slide37

14.000m²

28.000m²

50.000m²

25.000m²

33.000m²

17.000m²

21.000m²

21.000m²

4. Gazeley Magna Park Rhein-Main – Layout and functional areas

Railway connection

Distribution Centre

Highway connection

Office Buildings

slide38

4. Gazeley Magna Park Rhein-Main – Characteristics

  • Total area: 1.004.000 m² (Magna Park UK 2.400.000 m²)
  • Number of buildings: abt. 34
  • Total warehouse area: 200.000 m² (798.940 m² in Magna Park UK)
  • Rental period: regularly 5-10 years up to 25 years
  • Number of employees: > 6.000 in Magna Park UK
  • Investment by Gazeley Properties Ltd.: abt. 100 Million EUR
slide39

4. Gazeley Magna Park Rhein-Main – Services

  • Site development
  • Marketing
  • Rent of floorspace
  • Planning & Building of Warehouse solutions within 16 weeks by contract by standardized buildings
  • Real Estate Management
  • Environment/Safety
slide40

5. FRA-Forwarding Centre South – Basics

  • Air Cargo-, Forwarding- and distribution centre at the airport Frankfurt Main
  • Optimized interface and connection for the transport modes road and rail
  • Settlement of Global Players from the carrier sector and Service Companies
  • Site manager is the company Fraport AG
  • Innovative Campus Concept for the bundling of core competences
slide42

5. FRA-Forwarding Centre South – Characteristics

  • Total area: abt. 500.000 m²
  • Area for investors: abt. 290.000 m²
  • Free space: abt. 50.000 m²
  • Number of buildings: > 19
  • Total building area: abt. 120.000 m²
  • Internal road net: n.a.
  • Internal rail net: n.a.
  • Number of companies: abt. 140
  • Number of employees: abt. 4.200
  • Investment since 2003: abt. 100 Mio. EUR
  • Annual dispatch capacity: abt. 400.000 t
slide43

5. FRA-Forwarding Centre South – Services

  • Site development
  • Facility Management
  • Technical Services
  • Environment/Safety
  • Information Technology
  • Personnel
  • Marketing
slide44

6. GVZ Bremen – Basics

  • GVZ Bremen is the oldest cargo transport centre and logistic park in Germany, founded 1985
  • Forwarding- and distribution centre
  • Related in an area close to the seaport (2 km) and the airport of Bremen (7 km), north of Germany, with direct connection to railways and highways
  • GVZ Bremen was planned, extended and managed by GVZ development company GVZ Entwicklungs-gesellschaft mbH (25 % government, 75 % private): public-private-partnership
  • Gateway for city logistics
slide45

6. GVZ Bremen – Layout and functional areas

Services,Offices,

Administration

Logistic industry

without rail connection

Logistic industry

with rail connection

Terminal road/ rail

for combined traffic

Logistic industry

with extended

rail infrastructure

slide46

6. GVZ Bremen – Characteristics

  • Total area: 3.620.000 m²
  • Free space: abt. 10 %
  • Environmental reserve area: 460.000 m²
  • Number of companies: 114
  • Internal traffic area: 410.000 m² road and rail area (Terminal takes abt. 25 % of the total area)
  • Internal road net: n.a.
  • Internal rail net: n.a.
  • Number of employees: 4.960
  • Transshipment 2003: 87.000 TEU
  • Transshipment capacity p.a.: 235.000 TEU
  • Investment up to 2003: abt. 450 Million EUR (of which 40 % GVZ and 60 % companies
slide47

6. GVZ Bremen – Services

  • Site development
  • Sale or rent of floorspace
  • Main Administration of logistic park
  • Development of logistical products
  • Marketing, P&R
  • Consulting and cooperation projects for logistic park companies
slide48

7. Gyor Ipari Park – Basics

  • Gyor Ipari Park is the first and one of the biggest industrial park in Hungary, founded 1992
  • Industry focus to: Automotive, Iron/ Steel, Electronics, Plastics and Home Electronics
  • Related close to a river port (20 km) and to main highway (3 km), direct access to railway
  • Gyor Ipari Park was planned, extended and managed by an Austrian-Hungarian joint venture company hold by the city of Gyor, the Austrian building company Mischek Bau AG and the Bank Austria Leasing
  • Flexible site size from 2.000 m² to 120.000 m² on demand of the customer
slide49

7. Gyor Ipari Park – Layout and functional areas

Dutrade

(Distribution

Iron/ Steel)

Hydro Aluminium

(Automotive)

Erbslöh Aluminium

(Automotive)

Liebherr

Home Electronics

Hungarian Alliance

Logistics (Spare parts)

Philips Electronics

Robust Plastik

Smaller

companies

E.ON (Energy)

AMOCO (Geotextile)

slide50

7. Gyor Ipari Park – Characteristics

  • Total area: 1.250.000 m² (brutto)
  • Useable area: about 1.000.000 m²
  • Free space for sale 2004: about 250.000 m²
  • Green area: 68.300 m² (about 5,3 %)
  • Number of companies: 53
  • Number of buildings: 42
  • Internal traffic area: 145.100 m² road and rail area (11,3% of total area)
  • Internal road net: 6,25 km
  • Internal rail net: 3,4 km
  • Number of employees: 7.200
  • Investment up to 2003: abt. 208 Million EUR (of which 4 % park management company and 96 % private investors)
slide51

7. Gyor Ipari Park – Services

  • Site development as a joint venture company
  • Sale or rent of floorspace
  • Main Administration
  • Marketing, P&R
  • Building support
  • Legal advice
  • Personnel support
  • Representation rooms
  • Conference facility