“YouTube To Try Out Paid Subscriptions”. Jake Derrah Samantha Hua. YouTube Paid Subscriptions. Beginning in April “Test Phase” ~ 25 channels $1-$5 per month Large media outfits Machinima , Maker Studios, Fullscreen Also looking for new producers. Strategy.
“Alternative to Traditional TV”
Channels will have option to show advertisements
Added revenue for YouTube – ad dollars, cut of subscription revenue