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James Barnes, Ph.D. Assistant Extension Professor Department of Agricultural Economics

Mississippi Bricks to Clicks: A Practical Approach to Economic Development Using Facebook Economics 101. James Barnes, Ph.D. Assistant Extension Professor Department of Agricultural Economics 369 Lloyd-Ricks-Watson Building 255 Tracy Drive P.O. Box 5187 Mississippi State, MS 39762

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James Barnes, Ph.D. Assistant Extension Professor Department of Agricultural Economics

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  1. Mississippi Bricks to Clicks: A Practical Approach to Economic Development Using Facebook Economics 101 James Barnes, Ph.D. Assistant Extension Professor Department of Agricultural Economics 369 Lloyd-Ricks-Watson Building 255 Tracy Drive P.O. Box 5187 Mississippi State, MS 39762 Office Phone: (662) 325-1796Office Fax: (662) 325-8777E-mail: barnes@agecon.msu.edu

  2. Mississippi Bricks to Clicks An entrepreneurship Extension program whereby entrepreneurs learn Facebook Economics 101 and how to use social media, blogs, websites and e-commerce solutions to start and grow their businesses.

  3. Mississippi Bricks to Clicks - Origins- The Practical Steps- Some Results- Mississippi Pilot Program 2013

  4. Mississippi Bricks to Clicks

  5. Mississippi Bricks to Clicks

  6. Mississippi Bricks to Clicks Goal: 30 entrepreneurs Target: Establish social media and web presence options for each business Track: Facebook ‘Likes’, ‘Friends of Fans’, and Sales

  7. Mississippi Bricks to Clicks Some Results

  8. Custom Cross Creations Mississippi Bricks to Clicks

  9. Custom Cross Creations Mississippi Bricks to Clicks

  10. *August 2012 to Present Mississippi Bricks to Clicks

  11. Mississippi Bricks to Clicks • *August 2012 to Present • 15 businesses in the program to date; • These 15 businesses have a Facebook ‘Friends of Fans’ Network of more than 1.5 million fans • Businesses are rural • Wide variety of business types • Continue to measure how Fans influence sales

  12. Mississippi Bricks to Clicks… • 10 businesses in Woodville • Begins May 2013 • 5 week program • iPads • Social Media, Facebook Economics 101 • Measure how social media influences sales, job growth, etc. Mississippi Bricks to Clicks

  13. Mississippi Bricks to Clicks http://www.bulldogphysicaltherapy.com

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