sustainability and the green industry l.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Sustainability and the Green Industry PowerPoint Presentation
Download Presentation
Sustainability and the Green Industry

Loading in 2 Seconds...

play fullscreen
1 / 33

Sustainability and the Green Industry - PowerPoint PPT Presentation


  • 301 Views
  • Uploaded on

Sustainability and the Green Industry. GTLE – January 5, 2009 Bob Dolibois ANLA Executive Vice President. Foreword: ANLA. National trade association founded in 1876 Members: businesses that grow, distribute, retail, install and care for landscape plants. Two functions:

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Sustainability and the Green Industry' - ostinmannual


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
sustainability and the green industry

Sustainability and the Green Industry

GTLE – January 5, 2009

Bob Dolibois

ANLA Executive Vice President

foreword anla
Foreword: ANLA
  • National trade association founded in 1876
  • Members: businesses that grow, distribute, retail, install and care for landscape plants.
  • Two functions:
    • Represent the industry before government
    • Improve the success and profitability of its member businesses
represent industry interests
Represent Industry Interests
  • Federal legislation and regulation
    • Four-person team of experts on staff
    • Hired consultants on labor, tax and OSHA
  • Lighthouse Program: Partnership with states to form a grassroots network of 15,000 industry businesses

Thank you MNLA!

success and profitability
Success and Profitability
  • Business development programs
    • Management Clinic
    • Sector tours
    • Garden Center University/Landscape Business Management
  • Networking
    • ANLA Connect
    • Grower Connect
sustainability
Sustainability...
  • Why this trend and why now?
  • What is “sustainability”?
  • What does sustainability mean for the Green Industry?
  • Major initiatives affecting the industry
why this trend and why now
Why this trend and why now?
  • The bigger picture of consumer interest
    • Aging and wellness
    • Wealth
    • Environmental movement and life purpose
  • Changing economic patterns and globalization
sustainability what it is not
Sustainability: What it is not...
  • Just a political term or movement
  • Just “the Green Party”
  • Just about stopping growth and human progress
  • A soft, warm, fuzzy, do-gooder concept

(Beware of “tripwire” words!)

sustainability is about
Sustainability is about:
  • Continuing many things we’re doing now
  • Discontinuing some things we’re doing now
  • Doing some things we do now, but doing

them differently

overview
Overview
  • Why this trend and why now?
  • What is “sustainability”?
  • What does sustainability mean for the Green Industry?
  • Major initiatives affecting the industry
sustainability is
Sustainability is...
  • A long-standing concept and a “given” in most of history
  • Marrying of modern science and technology with the historical concept
  • Grounded in the concepts of growth and profitability
definition of sustainability
Definition of Sustainability:

Sustainability: “The ability to continue a defined behavior indefinitely.”

Sustainable practices: “Meets the needs of the present without compromising the ability of future generations to meet their own needs.”

cradle to cradle doctrine
“Cradle to Cradle” Doctrine
  • Hannover Principles - 2002
  • William McDonough, architect and visionary
  • Industrial revolution: “takes, makes, wastes”
  • Regulation:
    • A failure of design
    • Being “less bad” is not sustainable
  • Sustainability: includes growth and profitability
planet
PLANET
  • Waste = Food
  • “Terminal” consumption: Throw it away
  • Dual Metabolism
    • Biological metabolism
    • Technical metabolism
planet cont d
PLANET (cont’d)
  • Re-engineer
  • Reuse
  • Revert
  • Recycle
people
PEOPLE
  • Human rights
  • Social responsibility
  • “Local” community
  • Labor protections
profits
PROFITS
  • Growth is both essential and good
  • Defining economic value: “eco-services”
  • Challenge: Assimilating profitability into accreditation programs and regulation
dilemma organic vs sustainable

Dilemma: Organic vs. Sustainable

Which is the chicken, which is the egg, and which comes first?

overview19
Overview
  • Why this trend and why now?
  • What is “sustainability”?
  • What does sustainability mean for the Green Industry?
  • Major initiatives affecting the industry
industry history
Industry history
  • Fruit trees and windbreaks/Major estates
  • Post-WWII:
    • Middle class homeownership: suburbia
    • Garden center retailing
    • Disneyland
  • ’70s: Highway beautification
  • ’80s: commercial suburbia and office parks
the last frontier
The Last Frontier
  • Greening of the cities:
    • Parks & greenbelts
    • Urban villages
    • Green buildings
    • Bio-remediation
  • Landscape restoration and rehabilitation
implications plant production
Implications: Plant production
  • Leaders in agriculture already
    • Water recycling
    • IPM
    • Role of landscape plants
  • Controversial issues
    • B&B
    • Invasive plants
    • Plastic
    • Local-grown
    • Labor
implications landscape
Implications: Landscape
  • Role of landscaping
    • Cooling and air scrubbing
    • Green roofs and buffers
    • Interior plantscaping
  • Controversial issues
    • Water use
    • Yardwaste
implications for retailing
Implications for Retailing
  • Appeal to customer base
  • Experience-based retailing
  • Attractiveness of employment
  • Controversial issues
    • Consumer use of pesticides
    • Plant palette/local-grown
implications for hort distribution
Implications for Hort Distribution
  • “All of the above”
  • Re-engineering opportunities
  • Controversial issues
    • Those pots and flats
    • Some other product lines
    • Sourcing
    • Materials handling
  • More from our panelists
overview26
Overview
  • Why this trend and why now?
  • What is “sustainability”?
  • What does sustainability mean for the Green Industry?
  • Major initiatives affecting the industry
major initiatives affecting us
Major Initiatives affecting us
  • Sustainable Sites Initiative (SSI)
  • Draft ANSI Standard on Sustainable Agriculture
  • Valuing the Landscape: Economically and Environmentally
sustainable sites initiative ssi
Sustainable Sites Initiative (SSI)
  • Launched by ASLA, LBJ Wildflower Center and U.S. Botanic Garden
  • Modeled after LEED Rating system for “Green Buildings”
  • Rating system for building landscapes, parks, transportation corridors and streetscapes
ssi status
SSI Status
  • Draft guidelines and criteria on website (www.sustainablesites.org)
  • Draft report responses: January 20, 2009
  • Field testing in 2009
  • ANLA is involved in this program
ansi standard on sustainable ag
ANSI Standard on Sustainable Ag
  • ANSI Standard Development Process
  • Draft standard introduced by Scientific Certification Systems (SCS) and Leonardo Academy – Now shelved
  • Starting process over
valuing the landscape economically
Valuing the Landscape: Economically
  • Landscaping: increases in value over time
  • Challenge: Assessing monetary value of installed plant material
  • Solution: Data base of plant price points
  • Now: Insurance is available!

www.liveassetinsurance.com

valuing the landscape environmentally
Valuing the Landscape:Environmentally
  • National green associations collaborating on research and information
  • Defining the monetary value of “ecosystem services” of installed landscapes
  • Best argument for access to water for the installed landscape!
overview33
Overview
  • Why this trend and why now?
  • What is “sustainability”?
  • What does sustainability mean for the Green Industry?
  • Major initiatives affecting the industry
  • Questions?