slide1 l.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Creative Industry PowerPoint Presentation
Download Presentation
Creative Industry

Loading in 2 Seconds...

play fullscreen
1 / 25

Creative Industry - PowerPoint PPT Presentation


  • 282 Views
  • Uploaded on

Creative Industry. Pioneers in international business. From Delft’s blue faience…. Porcelyne Fles. Pioneers in international business. to an unlimited creative industry. Spyker. Pioneers in international business. Spyker. Pioneers in international business. Performance: DJ Tiesto.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

Creative Industry


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
slide1

Creative Industry

Pioneers in international business

porcelyne fles

From Delft’s blue faience…

Porcelyne Fles

Pioneers in international business

spyker

to an unlimited creative industry

Spyker

Pioneers in international business

spyker4
Spyker

Pioneers in international business

performance dj tiesto
Performance: DJ Tiesto

Pioneers in international business

sexy relaxy richard hutten
Sexy Relaxy – Richard Hutten

Pioneers in international business

richard hutten
Richard Hutten

Pioneers in international business

new mailbox
New mailbox

Pioneers in international business

flexa 1 2 paint
Flexa 1-2 paint

Pioneers in international business

bugaboo frog
Bugaboo frog

Pioneers in international business

g star
G-star

Pioneers in international business

dick bruna miffy nijntje
Dick Bruna – Miffy/Nijntje

Pioneers in international business

fashion viktor rolf
Fashion: Viktor & Rolf

Pioneers in international business

bureau mijksenaar schiphol airport
Bureau Mijksenaar - Schiphol Airport

Pioneers in international business

bureau mijksenaar
Bureau Mijksenaar

Pioneers in international business

slide16
logo

Studio Dumbar: logo Beijing Olympic Games

Pioneers in international business

anton corbijn
Anton Corbijn

Pioneers in international business

creative industries definition
Arts

Media and entertainment

Creative business services

Creative industries – definition
creative industries characteristics
Creative industries - characteristicsCreative industries - characteristics
  • Fast-growing part of the Dutch economy
  • More than 85% of firms are SMEs
  • 3.2% of total number of jobs
  • Employment growth to 34%
  • Fast-growing exports
  • Architecture, advertising, film and media
    • Turnover approx. 1.5% of GDP
    • Exports approx. 0.14% of total Dutch exports
  • Internationally renowned architecture, design, advertising, film and recorded media
creative industries internationally renowned
Creative industries – internationally renowned
  • Design: modern, innovative, experimental, sense of humor
    • WAACS’ Senseo coffee-maker
    • Bugaboo stroller from Sex and the City
    • Fashion design by Victor&Rolf
    • Daring lingerie by Marlies Dekkers
    • Emotive Micro Range by Philips Design
    • Wayfinding systems at airports by Bureau Mijksenaar
    • Dick Bruna’s postage stamps for the Japanese post office
creative industries internationally renowned22
Creative industries – internationally renowned
  • Architecture: fifth in international BauNetz rankings after Germany, USA, UK and Switzerland
    • Rem Koolhaas’ Office for Metropolitan Architecture: CCTV Beijing
    • MVRDV
    • Erik van Egeraat
  • Advertising: third place 2004 Lions d’Or after USA and UK
    • 180 Amsterdam: campaigns for Adidas, Amnesty International, UEFA
creative industries internationally renowned23
Creative industries – internationally renowned
  • Media: several international awards
    • Endemol
    • Eyeworks’ Test the Nation and The National IQ Test
  • Performance: Dutch performances among world’s best
    • Concertgebouw Orchestra performs all over the world
    • DJ Tiësto: major performance at 2004 Olympic Games
    • Violinist André Rieu and his Johann Strauss Orchestra travel the world
    • Nederlands Dans Theater: moving all over the world
creative industries characteristics24
Creative industries - characteristicsCreative class – Richard Florida
  • Netherlands eighth place in Richard Florida’s Global Creativity Index after Sweden, Japan, Finland, USA, Switzerland, Denmark and Iceland
  • Creative class: covers not only writers, designers, musicians, composers, etc., but also mathematicians, engineers, physicians, social scientists, teachers and even managers and financial and commercial experts.
  • Creative class in the Netherlands: 29 – 47%

Pioneers in international business