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HUNTING RANCH. Members: Shawn Hyshka Scott Redekopp Trevor Simpson Tyler Wilkinson. Introduction . Borderline Ranch is an Elk and Deer hunt farm Located near Lloydminster Provide a safe, fun hunting experience, while promoting nature, adventure and a active lifestyle.

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Presentation Transcript
hunting ranch
HUNTING RANCH

Members:

Shawn Hyshka

Scott Redekopp

Trevor Simpson

Tyler Wilkinson

introduction
Introduction
  • Borderline Ranch is an Elk and Deer hunt farm
  • Located near Lloydminster
  • Provide a safe, fun hunting experience, while promoting nature, adventure and a active lifestyle.
area plan
Area Plan
  • 2 Sections
  • 1 mile x 2 miles
  • Edge of property on river or lake
  • Springs abundant in area
  • 400 acres fenced off for deer hunting and 880 acres for elk
building and floor plan site plan
Building and Floor Plan Site Plan

-Building 50’ x 50’with three different rooms

-Storage, lunch, handling room with cooler

development plan
Development Plan
  • No specific 5 year plan
  • Assessment done on a yearly basis
  • Dependant on profitability/customer base
  • Future Considerations

- Building a 4 star lodge on site

- Hiring/Firing Staff, cook

- Year round lodging options

work plan what happens in a day
Guides

Up early to pick up hunters

Drive to the hunt farm

Guide hunters until lunch

Help prepare lunch

Guide until dark

Assist in other maintenance, skinning etc.

Return hunters to hotel

President

Organizing clients

Ordering animals

Hiring employees

Marketing

Work Plan- What Happens in a Day
cost of goods manufactured
Cost of Goods Manufactured
  • Direct Materials

Animals $361,250

Direct Labor $89,154

Overhead $40,223

$490,627

cost of goods sold
Cost of Goods Sold

Beg. Inventory = $0

+ C of GM = $490,627

Cost of goods available for sale- $490,627

  • Ending Finished Goods Inventory- $55,000

C of GS is $435,627

human resource plan
Human Resource Plan
  • Staff
    • Board of Directors
      • Includes President, Accountant and 2 others
      • Salary- President $45,000
        • Accountant $10,000
      • Job description- Assist in important management decisions and provide capital to the farm.
human resource plan1
Staff

Guides

Salary- $500/group (3 days)

Trained in CPR, First Aid, Firearm safety

Must have valid driver’s license

Knowledge of hunting, skinning

Friendly attitude

Job description- Assist hunters in all aspects of the hunt from start to finish.

Staff

Supervisor

Salary - $600/group (3 days)

Trained in CPR, First Aid, Firearm safety

Thorough knowledge of hunting, skinning, outdoors

Job description- Organize and monitor guides and hunters to prevent accidents and be aware of where everyone is at all times.

Human Resource Plan
human resource plan2
Accountant

Salary- 10,000

Trained in accounting, management

Thorough knowledge of business

Job description- maintain and control money in a way that makes the farm profitable.

President

Salary- 45,000

Job description- Front man of company who has signing power and makes important decisions regarding the management of company.

Human Resource Plan
the marketing mix
The Marketing Mix
  • Products/ Services
  • Pricing
  • Promotion
  • Place
  • Segmentation
  • Targeting
  • Positioning
  • Marketing
s w o t analysis
S.W.O.T. Analysis
  • Strengths/Weaknesses
      • Human Resources
      • Physical Resources
      • Financial Resources
  • Opportunities
  • Threats
marketing strategy
Marketing Strategy
  • Sales and Profit Objectives
  • Pricing Policy
  • Selective Markets
  • Selling and Advertising
financial plan
Financial Plan
  • ASSUMPTIONS

- 29 groups, 20% revenue increase

after year 5 and 70% elk hunting

● FINANCING

Long Term Debt Input 339,397 Owner's Equity Input 372,397 Total $711,795

dividend policy
Dividend Policy
  • Reinvestment Policy if gross profit is less than 10x Working Capital
  • Returns seen in 6th year

● IRR= 17.0%

● ERR= 13.2%

risk analysis
Risk Analysis
  • Nickels and dimes
  • Marketing key
  • Social trends
  • Based solely on groups
  • Canadian dollar strength
conclusion
Conclusion
  • With proper marketing and business planning Borderline can be a success.
  • Long term investment
  • Unique and exciting venture for owners and customers
thank you

THANK YOU

QUESTIONS?