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Plan 2004. Plan 2003 – Recap. Projects Team Create and Manage a Project Support Policy Project Funding / Support Create a Project Monitoring Infrastructure Volunteer Involvement in Projects Project Funding Budgets Marketing Team Vibha Positioning Vibha Branding

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plan 2003 recap
Plan 2003 – Recap
  • Projects Team
    • Create and Manage a Project Support Policy
    • Project Funding / Support
    • Create a Project Monitoring Infrastructure
    • Volunteer Involvement in Projects
    • Project Funding Budgets
  • Marketing Team
    • Vibha Positioning
    • Vibha Branding
    • Vibha PR & Media Strategy
    • Vibha Collateral
plan 2003 recap1
Plan 2003 – Recap
  • Fundraising Team
    • Seed Money Allocation
    • Event Support – Walk etc
    • Products, ADP
    • Local AC Activities
    • 2004 Planning
  • Volunteer Relations Team
    • Assist ACs / Volunteers
    • Ensure continuity of the volunteer movement
    • Facilitate better communication
    • Assist Volunteers in Vibha related roles
plan 2003 recap2
Plan 2003 – Recap
  • IT Team
    • National Website
    • Database Infrastructure
    • Applications and Transaction Management
    • Patron / Volunteer Intranet
  • COO
    • Operational Efficiency
    • Communication
    • Planning/Execution Process
2003 financial recap
2003 – Financial Recap
  • Plan 2003
    • Revenue: $230K, Income: $155K
  • 2003 Actual (Indicators, not Final)
    • Revenue: $340K, Income: $280K
    • Increase over Plan: Rev –48%,Inc –80%
  • Projects Funded: $48K
vibha v sat
Vibha V Sat
  • V Sat Score (Max 7)
    • Mean: 5.42, Median: 5, % Below 5: 6.5%
  • Top Reason for Volunteering
    • Child Development: 64%
    • India Development: 13%
    • Vision, Mission of Org: 10%
  • Top 3 Reasons for Volunteering for Vibha
    • Child Development: 77%
    • India Development: 70%
    • Vibha’s Mission, Vision: 40%
plan 2004 projects team deliverables
Plan 2004 – Projects TeamDeliverables
  • Project Funding – Active
  • Project Funding Budgets
    • Project Funding Goals for 2004 – April 2004
  • Project Monitoring Mechanism
    • Project Leads Mechanism - Active
    • Vibha “Contract Employee” for Southern Projects - Active
    • Extend “Contract Employee” for other states or appoint an organization – May 2004 Decision
    • Vibha India Option to be evaluated and structure proposed (along with rest of Exec with other functions considered) – June 2004 (Plan)
plan 2004 projects team deliverables1
Plan 2004 – Projects TeamDeliverables
  • Volunteer Involvement in Projects
    • Enhanced communication on Volunteer Visits to Projects
    • Projects Documentation Team to develop projects content for Website
  • Adopt a Project
    • Analyze feasibility of this
    • Coordinate with Programs and Products Team, Office on mechanism
plan 2004 fundraising team deliverables
Plan 2004 – Fundraising TeamDeliverables
  • Event/AC Account Closure (2003)
  • Insurance availability for Events for 2004 and 2005
  • Budget, Seed Money and Reimbursements approvals for AC events
    • Simplified Process
    • Execution
  • Launch “Penny Drive” (Stretch Goal)
  • 2005 Event Planning and Ground Work
  • National Sponsorship Efforts (Stretch Goal)
  • Look into National Support for Cricket
plan 2004 fundraising team deliverables1
Plan 2004 – Fundraising TeamDeliverables
  • Walk National Coordination
    • Lead Identified – Mukesh Mirchandani (BA)
    • Walk 2004 planning/execution at Atlanta, Austin, Bay Area, Dallas, Minnesota
    • Improved Communication w/ reg conf calls
    • Early budget, seed money approvals
    • Early IT back end support for registrations, pledge drive and support mechanism
    • Coordinate National Walk Webpage and standardized template for AC Walk pages
    • Publicity material including images, copy
    • Standardized Receipting Mechanism
    • Design and creation of Walk Memento
    • T Shirt Design
    • Coordination of Pledge Drive
plan 2004 programs and products team deliverables
Plan 2004 – Programs and Products Team: Deliverables
  • New Exec Position (3/7/04), Goals to be verified by new Director
  • Products
    • Close accounts and inventory for 2003
    • Test and deploy Products Shopping Cart
    • Simple process for Online Sales / Delivery
    • Products for 2004
    • Simple process for managing local inventory and accounts, feedback mechanism
    • Coordinate Web / Publicity requirements for ACs
    • National Products Drive (Stretch Goal)
plan 2004 programs and products team deliverables1
Plan 2004 – Programs and Products Team: Deliverables
  • ADP
    • Improved communication with ACs on ADP and sign ups.
    • Back end receipting mechanism
    • Bank options – Move to BofA or other based on logistical / financial requirements
    • Increased Patron Communication – 2 mails per year
    • Coordinate Publicity Material Requirement for ACs to enable them on achieving sign up goals
    • Improved FAQ / Forms on vibha.org
    • National ADP Drive (Stretch Goal)
plan 2004 programs and products team deliverables2
Plan 2004 – Programs and Products Team: Deliverables
  • New Initiatives
    • United Way and Foundations – Process and Mechanisms (Stretch Goals)
    • Automobile Donation Program
    • Coordination with Projects Team and Office on “Adopt a Project” Scheme
plan 2004 volunteer relations team deliverables
Plan 2004 – Volunteer Relations Team Deliverables
  • Volunteer Services
    • Monthly Newsletters
    • Pro active follow up with new volunteers (inbound) until they are contacted by AC / Team
    • Volunteer Portal / Intranet with quick access, for information required by volunteers
    • Support Services as required / possible
plan 2004 volunteer relations team deliverables1
Plan 2004 – Volunteer Relations Team Deliverables
  • Volunteer Growth
    • Process for new volunteer orientation across ACs
    • Support ACs to increase volunteer strength – Documents and Tools
    • Assign “Volunteer Relations Representatives” to all ACs for communication and activity support
    • Enable at least six currently inactive ACs to become active
    • Add at least two new ACs (Stretch Goal)
plan 2004 it team deliverables
Plan 2004 – IT Team Deliverables
  • Regular Support
    • Enable ACs strengthen their web presence, usage
      • Admin of accounts, websites
      • Monitoring/Changing AC Content for Nat’l website
      • Guidance/support for Applications
    • Support Projects Team with multi access level document archive
    • Maintain Projects Website (Tech, not content)
    • Maintain Volunteer Portal (Tech, not content)
plan 2004 it team deliverables1
Plan 2004 – IT Team Deliverables
  • Credit Card Support
    • Vendor Evaluation and Selection
    • Online Donations Page
  • Walk Web Page (Prior to Walk Publicity)
    • Registrations, Pledge Drive
    • NPO, Corp Teams (Stretch Goal)
  • New Vibha.org
    • Contingent to content from Marketing Team
  • Products Shopping Cart
    • Event Ticket Sales Piggy Back (Stretch Goal)
plan 2004 marketing team deliverables
Plan 2004 – Marketing Team Deliverables
  • Marketing Team Members required!
  • New Vibha.org
    • Content development / coordination
  • Vibha Publicity Material
    • Vibha Video (5 min) for showing at events
    • Vibha Marketing Collateral support
      • Modification of current three fold flier
      • Other collateral design as required / possible
  • Vibha PR / Media Activity
    • India Today Advt (Completed)
    • Zee TV / Other Ad for Walk (Coordination only)
    • News Releases to various media
plan 2004 coo deliverables
Plan 2004 – COO Deliverables
  • Exec Activity
    • Monitor and track progress on all national team deliverables
    • Fill in on an Ad-hoc basis in functions when required and if possible
  • Administrative Functions
    • Ensure Smooth Functioning of Administrative Support
    • Expense Management
    • Budgeting
  • Communication
    • Ensure that deliverables and priorities are communicated effectively
    • Communicate Progress on deliverables
    • Board – Volunteers Interaction
plan 2004 coo deliverables1
Plan 2004 – COO Deliverables
  • Organizational Development
    • Proactively understand Organizational, Patron and Volunteer Needs and ensure that they are addressed or have a plan to address the same
    • Volunteer Satisfaction issues to be worked on – Reducing “unsatisfactory” experiences by at least a quarter
    • Vibha India – Task Owner, with deliverables from other teams (Plan due in June 04)
    • Ensure that Vibha Strategy is well communicated within the organization (April 04, Preliminary)
  • Plan 2005
    • Coordinate (through VRRs) Plan 2005 by end 2004
    • Plan 2005 to be announced in the first two weeks of 2005
plan 2004 revenue outlook
Plan 2004Revenue Outlook

* Not Planned for or Worked towards

plan 2004 revenue outlook1
Plan 2004Revenue Outlook
  • Planned Revenue: $266K
  • Plan Growth over 2003: -22%
  • Required Growth Rate: 20%
    • Required to sustain project support
  • Required Revenue: $408K
  • We need to work harder to beat our plan
  • Revenue Target: $408K
  • Each of us needs to set “Stretch Goals” to make up for the difference of $142K
plan 2004 revenue outlook2
Plan 2004Revenue Outlook
  • Possible Sources of Additional Revenue
    • Foundations, United Ways
    • Products, ADP (National and AC Level)
    • New “Programs and Products” Function
  • AC Sources for Additional Revenue
    • One or Two additional small events
    • Booths
    • Penny Drives
vibha priorities v sat
Vibha Priorities – V Sat
  • Most Critical Goal
    • Increase Volunteer Strength (37%)
    • Enhance Brand Identity (22%)
  • Most Critical Tasks
    • Marketing Collateral (57%)
    • Vibha.org (47%)
    • Increasing Volunteer Strength (58%)
    • Foundations / Corporations (54%)
    • Volunteer Intranet (52%)
vibha priorities addressing them
Vibha Priorities Addressing Them
  • Increase Volunteer Strength (37%)
    • Have Regular Meetings
    • Advertise meetings on local bulletin boards as well as on Meetup.com, Sulekha.com etc
    • Use services of VolunteerMatch.com etc
    • Update yourac.vibha.org with activities and contact points
    • Break out activities to granular levels and parse them out
vibha priorities addressing them1
Vibha Priorities Addressing Them
  • Enhance Brand Identity (22%)
    • Local AC Level
      • Post Fliers at Grocery Stores, Local Bulletin Boards etc
      • Web Banners on local websites
      • Booths at events, stores, restaurants
    • National Level
      • Vibha Advertisements in National Media (three)
      • Vibha Press Releases for National and Local Media
      • Vibha Video for screening at events etc
plan 20041
Plan 2004

Open Discussion:

How do we achieve our stretch goals?