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Innovate, Collaborate, or Die! Strategies for Australian RTOs in a Competitive Market

Explore innovative strategies like online learning and collaboration to succeed in the competitive Australian RTO market. Discover how diversifying offerings, collaborating with others, and showcasing unique selling points can help your RTO thrive. Learn from practical examples and partnerships with other industry players to enhance your business and stay ahead of the competition.

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Innovate, Collaborate, or Die! Strategies for Australian RTOs in a Competitive Market

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  1. Richard Finlayson Diversify, Niche, (Innovate),Collaborate or Die!

  2. Australian RTOs • Carrick • Meridian • Hostec • Geos • Austech • HHH International • Adelaide Pacific International

  3. Scope • Additional qualifications • Skill sets

  4. Market • Overseas • Interstate • Funding sources • Fees for Service

  5. Products • Short courses • Consultancy • Complimentary Business

  6. Unique Selling Point • Unqualified boast: • “We’re the best hospitality training company in the world!” • However: • “We’re not only one of the best hospitality training colleges in Adelaide, but we were the only provider to win an award in the 2013 Restaurant & Catering Awards”

  7. Innovation

  8. Online learning – yes or no? • Specific types of online learning can be… • Create something new • Lead the market – be the next iPod!

  9. Continued… • Both parties retain their independence & identity • Work together, brainstorm & share resources • Practical examples: • Sharing offices with non-competing RTO’s • Having one booth for 2 companies at expo’s • Joint tenders & submissions • Sharing previous tenders & contracts • Sharing Compliance Manager or approved Education Officer

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