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Omni Digital Pte Ltd provides a variety of services to help businesses get more customers faster. These services include lead generation, email marketing, and Social Media Marketing. Omni Digital Pte Ltd uses different platforms to deliver consistent and low cost leads to their clients. This allows them to maximize their return on investment while providing high quality customer service.
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How to Build a Conversion Funnel That Will Triple Your Profits
Omni Digital Pte Ltd • What is Fintech Marketing? • Fintech is one of the fastest-growing industries with companies innovating in many areas of finance and billions of investment dollars flooding into the ecosystem. According to KPMG, the global fintech investment was $105 billion in 2020 and is expected to reach $179 billion by the end of 2022 with around 30,000 FinTech startups worldwide.
Omni Digital Pte Ltd • What is Fintech Marketing? • Fintech is one of the fastest-growing industries with companies innovating in many areas of finance and billions of investment dollars flooding into the ecosystem. According to KPMG, the global fintech investment was $105 billion in 2020 and is expected to reach $179 billion by the end of 2022 with around 30,000 FinTech startups worldwide.
Strategies for Every Stage of the Sales Funnel • Omni Digital Pte Ltd
Top of the Funnel (ToFu) • Lead magnets • SEO/Blogging • Lead magnets are incentives in the form of exclusive content (eBook, report, template).They are effective for capturing and nurturing leads. • An effective SEO strategy would improve your website’s placement in search results and help it appear on Google’s first page. • Social media • Paid ads • Research showed that 72% of B2B buyers use social media to look for solutions to their problems. If social media is not something you are utilizing to increase your company’s visibility, then it may be time to start. • Paid ads are the quickest way to allow potential clients to discover your company. More on this later.
Omni Digital Pte Ltd • Middle of the Funnel (MoFu) Email marketing: Email marketing works well for lead generation and lead nurturing. It can effectively promote products and services through different email campaigns and audience segments. Retargeting ads: Retargeting ads are a form of paid ads that target people who have engaged with your business before or are a contact in your database. According to Invesp, retargeting ads result in 10 times more clicks compared to standard display ads. More on retargeting ads later.
Omni Digital Pte Ltd • Bottom of the Marketing Funnel (BoFu) • The final stage is when your customers make the purchase decision. At this stage, the sales and marketing team should work together to convert leads into customers. It is advisable to continue running retargeting ads highlighting your products or giving a favorable offer.
Contact Us • If you’re serious about scaling your business, let’s have a free Discovery Consultation. • 175A Geylang Road, Singapore 307628 • +6589331663 • alex@omnidigital.com.sg omnidigital.com.sg