INSTITUTE OF DESIGN INNOVATION DESIGN FOR PREFERABLE FUTURES

2. INSTITUTE OF DESIGN INNOVATIONDESIGN FOR PREFERABLE FUTURES PROF. IRENE MCARA-MCWILLIAMDIRECTOR

3. INSTITUTE OF DESIGN INNOVATION‘DESIGN FOR WORK, WEALTH AND WELLBEING’

4. DESIGN INNOVATION “I think it is important to point out that creativity is a human capability. It is not owned by, or restricted to artists, designers and architects; everyone has it, but the real question is how you harness creativity in such a way that it can be made productive.” Professor Irene McAra-McWilliam, Director Institute of Design Innovation.

5. DESIGN INNOVATION Design Innovation is a way of structuring group creativity towards valuable outcomes using design practices.By engaging a wide range of expertise, it is possible to address complex issues. For example, our researchers work with health and social care practitioners, doctors and users of health care services to design healthcare solutions for the future. With organizations, we use design innovation to support enabling & embedding innovation capacity. Design Innovation can act as a guide for industry to rethink an aspect of the business model, to define new products and services or explore new markets. Through design innovation we view issues from a variety of angles, considering the economic, socio-cultural and behavioural factors that play into successful innovation. We believe that for innovation to be sustainable, it needs to evolve through direct engagement with the people for whom it is designed. We are experts in creatively directing an inclusive and iterative process, working with people to develop and prototype ideas that lead to robust solutions and valuable outcomes.

6. INSTITUTE OF DESIGN INNOVATION wellbeing work wealth

7. Our initial programme of work will focus on Work, Wealth and Wellbeing, appreciating that these are not separate domains but interlinked and integrated. Underpinning and weaving through these areas is the drive to sustainable solutions, building a legacy of repeatable improved performance, not one off interventions. INSTITUTE OF DESIGN INNOVATION

8. WORK: 'The Future of Work’ - exploring how we can work in the future - designing and prototyping new ways of working enabled by social networks and distributed technologies - creating 'cultures of innovation' in businesses and services which enable creative teams to co-design new opportunities WEALTH: Creating New Value’ - creating sustainable economic growth for our businesses and services - exploring new ways of creating community wealth - enhancing co-production, reciprocity, and societal returns in the context of innovation WELLBEING: 'Quality of Life'- designing people-focussed health and wellbeing services - exploring ways in which people can be supported to care for themselves and others - exploring and creating the conditions for communities to flourish.

9. The INDI will exploit its core expertise in Design Innovation through three forms of action: Explore, Experience, and Exploit. The design of these activities and their staged, interlinked relationship helps structure the INDI innovation process and is the foundation for a learning organisation that builds capability and expertise in Design Innovation over time to ensure sustainable impact. INSTITUTE OF DESIGN INNOVATION

10. INSTITUTE OF DESIGN INNOVATION

11. INSTITUTE OF DESIGN INNOVATION EXPLORE the demand for innovation based on the needs of policy makers, industry, professionals in the field, and additionally gathering learning and insight from international thought leaders, academic research and forecasts in relevant fields. EXPERIENCE by building challenge led collaborations and providing a safe environment to test and rapidly prototype new approaches and technologies. EXPLOIT and EMBED these solutions to greater scale and closer to market enabling partners (business, communities and government) to realise benefit.