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What are Motion Graphics?

Dive into this presentation to know about motion graphics and how they can elevate to communicate with your audience. Also understand the difference between motion graphics and animation.

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What are Motion Graphics?

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  1. What are Motion Graphics?

  2. Introduction • Motion graphics are an essential part of our mission to bring your ideas to life. Because of that, we want to give you more insight into what motion graphics are, how they work, and what makes them different from animation. • If you are not sure whether motion graphics is for you, read on to find out how to use them to engage with an audience and effectively boost traffic and engagement online. • Motion graphics are graphic designs brought to life through movement. In that sense, you can look at motion graphics as 2D animations that bring movement to written content.

  3. When to consider motion graphics? • Motion graphics are effective tools that you can use to expand your company’s marketing strategies, so any business with an online presence can start considering motion graphics to boost traffic and engagement. • you can expand your marketing strategy too, and use motion graphic content for a range of marketing campaigns, including but not limited to: • ‍ • Websites • Advertisements • Short social media clips • Product videos • Explainer videos • Tutorials

  4. Best uses of Motion Graphics • Motion graphics can be used to convey any story, subject, or style, so long as the motion graphic studio or designer behind it can dynamically put a company’s vision into practice, as you will see below: • Anatomy of a Computer Virus • Be more Digital‍ • 29 Ways to Stay Creative‍ • What these videos have in common is their use of motion graphics, where information is brought to life through movement regardless of the content’s subject or aim. The viewer is drawn in and learns something new, while the companies' brand images are boosted.

  5. Our Examples of Motion Graphics • You can check out our full list of projects here- • ‍ • BrandRefresh for beer brand Vocation Brewery. Using motion design, 3D animation and kinetic typography, we conveyed Vocation Brewery’s rebrand to its customer base through a fun, captivating video. • We are offices for London based office company Making Moves.The animation explainer video we created for Making Moves showcased the company’s key features and mission after its recent rebrand. • Reinventing the classics for Indie Bay Snacks. We helped Indie Bay launch their new Dark and Milk Chocolate bites on their social media by creating animated social media posts.

  6. Why work with OK Social to produce Motion Graphics? OK Social is not just a motion graphics studio; we seize the opportunity to create bespoke, results-driven motion graphics for our clients and make sure their visions transpose onto our screens. Our bold and vibrant team of motion graphic designers uses its extensive experience to create the stylish, ground-breaking motion graphics our clients desire. We ambitiously aimed to open a one-of-a-kind creative production studio and managed to do so by making sure the content you receive satisfies your brand's needs but also speaks volumes to your audience

  7. Thank You! www.oksocial.co.uk 64 Quarry Hill Rd,Tonbridge, Kent TN9 2PE hello@oksocial.co.uk

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