Identifying Influencers with Kred. “The first totally transparent social scoring system to evaluate among communities and reward generosity.”. What is Kred ?. In their words:
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“The first totally transparent social scoring system to evaluate among communities and reward generosity.”
In their words:
“Kredmeasures influence in online communities connected by interests. Kred is the first social scoring system to provide a comprehensive score for Influence and Outreach by valuing engagement and audience quality over follower count. It is the only influence measurement to offer complete transparency so users understand exactly how their scores are calculated. Kred celebrates the power of personal influence and generosity at the true heart of human relationships - tight groups of friends and subject matter experts....”
Kred Influence is the measure of what others do because of you. Influence increases when others take action because of your content.
Your influence grows when:
(* Points are determined by the number of followers of the person retweeting/replying)
Kred Outreach is the measure of your generosity.
Your Outreach increases when:
As you accumulate Outreach Points, you move to a higher Outreach Level. Because Outreach Points are a reward for being active and benevolent, your Outreach Level never goes down.
(See all that blue? I’m way more generous than a 3!)
Communities are groups of people connected by interests and affiliations.
In the offline world, your credibility on any subject varies by your level of expertise. To replicate this on social networks, Kred builds scores based on your unique interests. For example, you may frequently offer expert advice on Dogs and have little to say about Fashion. Kred gives you a score in both Communities; in this case, your Influence is likely to be higher for Dogs than for Fashion.
What determines your communities?
Kred places you in communities based on the interests you express through your Twitter Bio and the hashtags and keywords in your posts over the last 1,000 days.
Kred generates both global and community influence and outreach scores for individuals.
Each community elects a community leader (or leaders).
Community leaders are provided with extra analytical tools to help them learn more about their community in order to nurture connections amongst members, highlight fresh, relevant content and serve as ambassadors to Brands.
TechCrunch, “You May Have Klout, But What’s Your Kred?”
Wikipedia, “Kred Influence Measurement”
Econsultancy Digital Marketers, “KloutvsKred in the Social Influence Game”
Mashable, “You Know Your Klout Score. What’s Your Kred Score?”