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Join us for a seminar on sustainable hardwood solutions by MasterBrand Cabinets at Willard Robertson on October 29, 2008. Learn about a broad range of products, facilities, customers, and certified hardwood options for kitchen and bath cabinetry. Explore challenges, drivers, and the future of "green" hardwood. Discover how we can all benefit from fair yet dynamic standards for a greener environment.
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Green Wood Seminar MasterBrand Cabinets Willard Robertson October 29, 2008
Broad range of products • Ready to assemble • Stock • Semi-custom • Custom
Facilities • Employees > 10,000 • Cabinet fabrication and assembly operations in 13 states and Canada
Customers • Big box retailers • Dealers • Wholesalers • Builders
Hardwood • Purchase 100 MM board feet of North American hardwood this year • Main species include: • Oak • Maple • Cherry • Hickory • Birch • Alder • Aspen
Certified Hardwood • Purchase when available from a variety of programs supported by KCMA • The American Tree Farm System • The Canadian Standards Association • The Sustainable Forestry Initiative • The Forest Stewardship Council • The Pan European Forest Certification Council • The International Tropical Timber Organization
MBCI & Certified Wood Drivers Roadblocks • Contractors qualifying for a Green Home Certification Program • Homeowners • Governmental entities • External • Price • Availability • Limited demand from customers • Internal • Materials management • Variety of species • C of C administration
Going forward • Monitor customer demand for “green” products • Lobby for flexibility in “green home” standards • Watch for gov’t adoption of “voluntary” standards
What is “green” hardwood? • Depends on who you ask • US GBC • NAHB • FSC • KCMA • SFI • Need to simplify and unify where possible
Goal – Fair but Dynamic Standard • We all win • Customers • Forest owners • Manufacturers • Environment