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JOMC 491

This guide covers fundamental principles of broadcast journalism including the importance of the inverted pyramid structure, the necessity of clear and concise writing, and effective script formatting. It discusses the relevance of sound bites, the use of direct quotes, and the handling of abbreviations and numbers. Additionally, it emphasizes the significance of clarity in communication and avoiding excessive punctuation. These principles are vital for capturing the audience's attention and delivering impactful news stories efficiently.

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JOMC 491

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  1. JOMC 491 Teaching Broadcast Journalism

  2. JOMC 491 Why Inverted Pyramid • Get important information out first. • Stories must fit the page. • Pressure.

  3. JOMC 491 Why Inverted Pyramid doesn’t work • Not enough space or time. • One chance to get the news. • Get the attention of the listener. • Can lead to excesses.

  4. JOMC 491 Broadcast Writing • Clarity. • Simple declarative sentences with active verbs. • “The bat hit the bat.” NOT “The ball was hit by the bat.” • Passive voice weak and NOT conversational.

  5. JOMC 491 Format • Script on right side of page. • Audio/video instructions on left side of page. • Double or triple spaced. • Upper and lower case. • Three-word slug. • Date • Name. • Total running time.

  6. JOMC 491 Punctuation • Don’t over punctuate. • Use period, comma, question mark and dash. • Maybe the ellipsis. • Do NOT hyphenate at end of sentence. • Do hyphenate some words even when it is grammatically incorrect.

  7. JOMC 424 Direct Quotes • Do NOT Use direct quotes. • “I’m innocent.” • If it is distinctive, colorful, dramatic, emotional, or adds special meaning. • Paraphrase.

  8. JOMC 491 Sound bites • Emotion. • Reaction. • “Write objectively; use subjective sound.”

  9. JOMC 491 Abbreviations • Avoid. • Writing for the ear. • Hard to read. • Use well-known abbreviations…FBI, CIA, UNC (here), NASA.

  10. JOMC 491 Numbers • Spell out one through nine. • Use figures for others. • Write out thousand, million, billion. • 3-million, 8-thousand, etc.

  11. JOMC 491 Dates • May 16th NOT May 16 • January first NOT January 1

  12. JOMC 491 Symbols • Don’t use them. $, %, #

  13. JOMC 491 4 Important Differences • Telling NOT chronicling. • The fewer the better. • One idea per sentence. • Brief.

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