wow pushbutton websites september 6 2011 version l.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
WOW! “Pushbutton” Websites September 6, 2011 Version PowerPoint Presentation
Download Presentation
WOW! “Pushbutton” Websites September 6, 2011 Version

Loading in 2 Seconds...

play fullscreen
1 / 41

WOW! “Pushbutton” Websites September 6, 2011 Version - PowerPoint PPT Presentation


  • 225 Views
  • Uploaded on

WOW! “Pushbutton” Websites September 6, 2011 Version. Bill Pritchard  Steve Johnson Information Technology. What You Will Hear Today. Brand-identity Goals for unit websites Content-driven websites vs. code-driven The WOW project: “pushbutton” websites A WOW II walkthrough

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'WOW! “Pushbutton” Websites September 6, 2011 Version' - niveditha


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
wow pushbutton websites september 6 2011 version

WOW!“Pushbutton” WebsitesSeptember 6, 2011 Version

Bill PritchardSteve Johnson

Information Technology

what you will hear today
What You Will Hear Today
  • Brand-identity Goals for unit websites
  • Content-driven websites vs. code-driven
  • The WOW project: “pushbutton” websites
  • A WOW II walkthrough
  • Caveats/Restrictions/Limitations
  • What to do next
wow target audience
WOW Target Audience
  • Units without FSO-CS/SO-CS
  • Units with no Website
  • Units with neglected Websites
  • FSO-CS/SO-CS without Web experience
  • Experienced Website designers with no time
reasons to have a unit website
Reasons to Have a Unit Website?
  • Attract new members  a “touchstone” for candidates.
  • Attract students to Public Education events
  • Share information among unit members
  • Unit pride
  • Many more…
reasons to not have a unit website
Reasons to Not Have a Unit Website?
  • Programming is arcane, difficult to do well
  • Easy to do a bad job; hard to do a good one
  • Bad website is worse than none
    • Makes the unit look bad; discourages visitors
    • Makes the Auxiliary look bad
  • Neglected website worse than a bad one
    • Tells the world “you don’t care”
website status in august 2011
Website Status in August 2011
  • 16 Districts
    • All have websites
  • 171 Divisions
    • 146 have websites (85%)
    • 25 do not (15%)
  • 974 Flotillas
    • 646 have known websites (66%)
    • 328 do not (34%)
    • Many of the 646 are neglected…

We can change this significantly with little effort…

auxiliary quality brand identity goals
Auxiliary Quality/Brand Identity Goals
  • Have all 974 Flotillas, 171 divisions, 16 districts look part of the same organization
  • Meet a minimum standard of website quality
    • Visual appeal
    • “Modernity”
    • Ease of navigation
  • Standardized “templates” helped many…
the great dilemma separating website program from content
The Great Dilemma: Separating Website Program from Content
  • Obsolete model (Early Internet, current AUX)
    • Programmer = writer/editor = graphic designer
    • Dead for 10+ years; alive and well in the Auxiliary
  • Modern Website model: Three specialists
    • Program/platform (software and database tools)
    • Content (words, pictures; what the site says…)
    • Graphics (layout, composition, look and feel)
the great dilemma separating website program from content10
The Great Dilemma: Separating Website Program from Content
  • Obsolete model (Early Internet, current AUX)
    • Programmer = writer/editor = graphic designer
    • Dead for 10+ years; alive and well in the Auxiliary
  • Modern Website model: Three specialists
    • Program/platform (software and database tools)
    • Graphics (layout, composition, look and feel)
    • Content (words, pictures; what the site says…)
the great dilemma separating website program from content11
The Great Dilemma: Separating Website Program from Content
  • Obsolete model (Early Internet, current AUX)
    • Programmer = writer/editor = graphic designer
    • Dead for 10+ years; alive and well in the Auxiliary
  • A New Aux Website model: “n”non-specialists
    • Program/platform (software and database tools) Canned
    • Graphics (layout, composition, look and feel) Included
    • Content (words, pictures; what the site says…) Whomever
the wow project pushbutton websites
The WOW Project:“Pushbutton” Websites
  • Any unit: an instant site
  • Personalized to your unit
    • Staff Listing
    • Contact and meeting info
    • Public Education Course
      • Calendar
      • Zip Code Course Finder
      • Instant “Flyer”
  • Stop now, add more later…
how instant
How “Instant”?
  • Open a web browser
  • Type wow.uscgaux.info
  • Enter your Aux credentials
  • Enter your unit
  • Press “Log In”

Elapsed time: 15 seconds

very instant
Very “Instant”…
  • Click “Configure Site”
  • Click “Enable Site”
and were done
And were done…

HOME PAGE: About the Auxiliary

UNIT’S STAFF LIST

CONTACT & MEETING INFO

PE COURSE LIST BY ZIP CODE

Elapsed time: 25 seconds

but wait there s more
But wait! There’s more…

1st 25 Seconds:

  • Home page
  • Flotilla meeting & contact info
  • Current staff list
  • Public Education Course Finder
  • Links to
    • Division Site
    • District Site
    • National Site
  • Log on for staff contact info

Every 5 Minutes:

  • Unit calendars
  • Rolling announcements
  • Members Only (passwd)
  • Unlimited Custom Pages
  • External links
  • Feeds
    • AIS
    • Weather
    • Twitter
    • Anything else
  • Prospective Member Program Form (coming)
  • Much, much more…
bottom line wow websites
Bottom line – WOW Websites
  • Basic site in 25 seconds
  • No excuse for any flotilla or division to not have a basic, always up-to-date Web presence.
  • Trivial to expand site with no computer skills
  • So easy, unit’s elected officers can do 
  • Help fill your PE classes, attract members

Aux-04 Website C-School being streamlined; students want only WOW. CHDIRAUX has approved.

national pe calendar database
National PE Calendar Database

What is it?

  • Central database with (potentially) all PE courses in the country
  • Maintained by PE officers at the flotilla level
  • Entered courses show up on all WOW websites (unit or Zip Code searches)
  • “Instant” Course flyer with time, date, details
  • Entry generates an electronic “Notice of Intent to Teach” form (7023), emails to District
how does it work
How does it work?

A WOW Website is not required to participate

PE Dashboard URL: http://wow.uscgaux.info/PE_signin.php

slide25

“Instant”

Printable

Color Flyer

Meeting Details and Contact Info

Zoomable location map

Course Syllabus

bottom line national pe course database flotilla perspective
Bottom Line – National PE Course Database – Flotilla Perspective
  • Fill out your 7023 Form online, and you’re in.
  • Generates the District paperwork and sends via email. You’re done.
  • If you don’t use it, nearby flotillas who do will siphon away some of your students due to the Zip code search.
  • Paper 7023’s can be entered for you by an SO or DSO, but…how last Century…
  • IT Group will convert and load any district databases in existence – one time
wow takeaway
WOW Takeaway
  • It’s to your advantage for your unit to have a modern Website that is current.
  • Those without can have one in less than a minute.
  • WOW sites are important as public portals into your PE course offerings
the wow project pushbutton websites28
The WOW Project:“Pushbutton” Websites
  • NOT a template…
  • A true, data-driven (content-driven) site
  • The website is already built –
  • The unit just puts in the content (words, occasional images)
demo to follow
Demo (to follow)
  • Logging onto the WOW website
  • “Enabling” the site
  • Reviewing your default site
    • Logged in versus logged out
  • Adding a public education page
  • Adding a PE course
  • Viewing a PE flyer
  • Creating a members only “Blog”
  • Converting from WOW-I: a division site
  • Link to another site
what else can you do
What Else Can You Do?
  • Links to other Websites
  • Custom Pages (unlimited)
  • Re-order the menu items
  • Announcements/items that expire
  • Upload photographs/artwork (within reason)
  • Upload documents to link/serve
what about images
What about images?
  • Images are uploaded to WOW
  • Stored on WOW server “in the cloud”
    • Folder for each unit is supported
    • Photos are “bit reduced” when uploaded
  • Be prudent: Use images to sweeten web pages only.
  • Put “photo galleries” on commercial sites
    • Embed with an iframe tag

We reserve the right to limit photos at any time.

what if you know html
What if You Know HTML?
  • Use it on any page
  • Accomplish any fine-grained task

Except for workarounds, not recommended, because you will not always be the CS officer

public access to your wow site
Public Access to Your WOW Site

http://axxxyyzz.wow.uscgaux.info

http://a1141204.wow.uscgaux.info

under the hood
Under the Hood

VIRTUAL

SERVER

wow.uscgaux.info

WOW

DASHBOARD

WOW II Application

WOW Application

UNIT

TABLES

DOCUMENTS

&

IMAGES

http://axxxyyzz.wow.uscgaux.info

early returns
Early returns…

“You enabled me to create a website for my flotilla... Thank you so much. I am truly grateful….”

Marti Bright-Jordan, Flotilla CommanderFlotilla 11-10 11SR Palm Desert

"As SO-CS for the San Diego Division, I gained sufficient knowledge during a single WOW seminar to quickly create and customize websites for three flotillas that have never had one.”

Randy Houk, SO-CSDivision 1 11SR San Diego

summary
Summary
  • WOW-II offers an immediate Web presence to units without Websites or webmasters;
  • WOW sites are built around content, not around computer coding; Ordinary mortals such as Flotilla Commanders can maintain;
  • WOW sites can be tailored easily by such mortals to the unit’s specific needs.
suggestions to dso s for promoting wow
Suggestions to DSO’s for Promoting WOW
  • Give this presentation at Division Meetings
    • Reason: All Flotilla Commanders are there
    • Invite FSO-CSs to join; make it a “big deal”
    • Tailor statistics and demos herein for your District
  • Appoint an ADSO-CS/UW (Unit Websites)
    • One job only: “100% of flotillas have websites by 2012”
    • OK, one other job: analyze other flotillas for “stinkers”;gently move to WOW (Website GAR)
  • Use the SO-CS’s
    • They are often under utilized…

OMG! Some-thing to DO!

SO

prototype disclaimer
Prototype Disclaimer
  • WOW is a project of the National Information Technology Computer Software and Systems (IC) group, who are volunteers just like you.
  • “We make your job easier…”