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This guide, authored by Jennifer Kellner, outlines the step-by-step process for conducting market multiple valuations, particularly for Target Corporation. It emphasizes the selection of relevant summary measures, identification of comparable companies, and calculation of valuation ratios. The guide informs users about the significance of enterprise value and equity value, discusses various performance measures like EPAT and NEA, and highlights the importance of understanding industry-specific multiples. Overall, it serves as a practical resource for those evaluating potential investments and valuations in the retail sector.
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Market Multiple ValuationTarget Corp. by Jennifer Kellner
Steps: • Select relevant summary measures • Identify comparable companies • Compute the ratio for each comparable • Multiply the summary performance measure by the “market multiple” (from step 3) = Estimated Value of the “TARGET” Company (no pun intended) FINALLY: Adjust, Enterprise measure subtract and divide, Equity measuredivide
Note: • Method, not a model • Particular performance measures are more suited to some industries over others • Presumes the target company is not fairly valued • Helpful in: Fraud, IPOs • No correct answer to how we “produce the multiple” • Equity value = closing price per share * common shares outstanding • Enterprise value = Equity value + value owed to debt holders • Target – no stock split since 2000 • Because we are calculating ratios, currency differences = o.k.
Step 1: Select relevant summary masures • EPAT • NEA • Sales per sqft • Often used in the retail industry • Most revenue from in-store purchases • Wanted one B/S multiple and one I/S multiple • + an industry specific multiple • Focus on enterprise values so that capital structure need not be considered carefully • Debt v. equity holders
Step 2: Identify Comparable companies Target Dollar General Wal-Mart Costco *Costco is removed for sensitivity analysis
Sensitivity Analysis for EPAT (less Costco): *Costco’s EPAT market multiple was 23.66
Sales per sqft multiple Sensitivity analysis (less Wal-Mart) * Exemplifies Issue with market multiple method
Buy, Sell or Hold? • Price per share as of 1/24/14: $57.72 • Valuation using EPAT multiple: $74.69 (buy) • Less Costco: $59.98 (hold) • Valuation using NEA multiple: $122.84 (buy) • Less Costco: $94.19 (buy) • Valuation using Sales per sqft multiple: $92.98 (buy) • Less Wal-Mart: $2.68 • Both suggest Target is undervalued (Buy) • (consider we are basing this on previous performance) • Depends on the performance measure used
Where I felt… Uncomfortable • In using sales per sqft, how does this take into account online sales (which are becoming more and more relevant)? • Sales per sqft calculations • Inherent limitations (measure not all-encompassing) • Security breach • Comfortable • NEA & EPAT • Comparables • Calculations
Evaluating Results: An Analysis • Subjective measure; many assumptions/judgment calls • There is no one “right” measure • No one measure entirely captures Target’s performance • Results could have been very different • Used different performance measures • Market multiple calculation method (average, median) • Different companies
Market Multiples: Why we still use them • Done in practice • Simplicity • Place to start (gives a sense of where firm stands) • Difficult to get data for making forecasts