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Sell your products worldwide by creating your own ecommerce website on an inclusive platform like Shopify. You do not have to be an expert to use Shopify.<br><br>Shopify is a leading eCommerce platform designed for all businesses. Whether you sell online, in store,
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Top 11 Features of Shopify Every Entrepreneur Should Know Shopify is an inclusive platform to create your own website to sell online worldwide and is on a mission to improve eCommerce for all. Did you know that every 28 seconds, an entrepreneur on Shopify makes their first sale. Yes, you heard that right. And over 44 million customers purchased from Shopify merchants in 2020 as per the web development stat. You do not have to be an expert to use Shopify. There is a very short bar of entry for store owners. As your demand is increasing, more Shopify features can be added. Well-advanced users can take advantage of Shopify's two upgrades, "Shopify" and "Advanced Shopify". Here in this article I will be talking about some of the coolest features of Shopify that every entrepreneur should know. So, let's get started.
Shopify- A Brief Introduction If you are doing an online eCommerce business then Shopify is not a buzz word for you. Shopify is a leading eCommerce platform designed for all businesses. Whether you sell online, in store, or on social Shopify has you covered. It let’s its users set up an online store and sell their products with ease. Moreover, it allows merchants to sell their products in person with Shopify POS. Now, check out some cool facts about Shopify. Source Top Features of Shopify You Should Bet Upon
Now, let's find out the major features of Shopify on which you can bank upon. Here we go. 1. Easy to Set Up The first and most important feature of Shopify that every merchant likes is that it is easy to install and set up. It helps users to create a complete website, even novice users can create sites that have no prior technical expertise. That’s because Shopify takes care of all the technology involved on its behalf. And therefore, it speeds up the entire process of setting up the site and helps your store go live quickly. Also, each pre-designed template can be customized further to meet your preferences. Shopify’s web based website builder with intuitive settings lets you to design your custom online store without any hassle. Must read: How Is Artificial Intelligence Evolving Mobile Technology? 2. SEO and Marketing to Boost Sales Shopify offers Search Engine Optimization (SEO) services such as providing the right title and meta tags to your pages. It also has several categories of plugins like SEO, SEO Plus and SEO Booster that can help you skyrocket your sales by figuring out problems on your site and fixing it.
Moreover, Sitemap.xml is created automatically for your products and posts. In addition, Shopify has an exceptionally fast loading and response time. And it can give your site a competitive edge as Google prefers listing sites that are faster to load. Shopify offers integration of your site and mobile apps with social media platforms like Facebook, Twitter, and Instagram. Also, you have the option to sell directly on social platforms such as Facebook. Hold on, the advantages are not finished, it let’s users purchase listed products without being redirected to your site. Besides this, Payment and availability of products are synced automatically with your Shopify account. You can also hire a shopify development company for your store setup. 3. Easy to Manage
With Shopify you can have full access to your site's HTML and CSS. This allows you to modify your site up to the maximum minute details. And shipping charges can be calculated automatically based on factors like location or priority of shipment. Based on your settings, you can send reminders to users who have added products to their cart, but have not checked out. You can also add a new product, change product cost, track, and fulfill orders placed by your customers anytime. Moreover, Shopify allows customers to manage and customize their store from their mobile phones. All information related to orders and available products, along with payment details is automatically synced between the site and your store's app. Must read: 9 Useful Ways How Mobile Apps Can Help Small Businesses to Grow 4. Do Payments Anywhere With Shopify POS If you plan to sell your products in the real world as well, then POS (or 'point of sale') comes in handy. Shopify POS is an app that allows you to make payments in the real world using a card reader. Any sale is automatically linked to your online Shopify account, so that your account and inventory match, where you sell does not matter. Must Read: Top 10 Skills You Need as a Java Developer in 2021
5. Create User Profiles To Identify Best Buyers By asking your consumers to create an account before you buy, it is possible to track and monitor their information and purchase history. It may sound scary, but it is super useful. By having a customer account, you can see exactly who bought what. Now it is easy to identify your best customers. With this information, you can send targeted sales emails. Suppose you have a book store and have sold 345 copies of a popular book. A few months later, you start selling sequels, and you want to email everyone who bought the first book so they know. By tracking purchase history through customer accounts, you know who bought the first book, so you can email them directly. Must Read: The Role of Technology in Fostering E-commerce Business Growth 6. Abandoned Cart Recovery
Do you know that the average cart abandonment rate online is 68.81%. In other words, 7 out of 10 customers are adding products to their basket and leaving without purchasing. This is a huge number of sales that you may have missed. You can see this information by navigating to Order> Abandoned Checkout on your Shopify dashboard. Here, you will see a list of all consumers who placed the item in their cart, but did not check out. On the standard Shopify plan, your only option is to send a personalized email to each customer reminding them of their abandoned cart. By upgrading to Shopify's Advanced plan or downloading a cart-abandonment app, you can set up a trigger email that automatically leaves every user who leaves an abandoned cart. 7. Inventory Management Managing your inventory with Shopify is incredibly simple. You can experiment with bundles of your product, track the speed of your stock items, send live notifications related to the package to your customers, as well as set reorder points. Interestingly, there is no limit to the number of products you sell on your online store. And if you don't want to take any chances then you can hire shopify developers in India at cheaper rates. Must Read: Top Reasons to Build a Business Mobile App 8. Exceptional Security
Security is the most important aspect when selling online. If your site ever breaches, you and your client's account details may be revealed. Shopify takes care of all the steps involved to keep you and your users safe and, also, handles any infringement attempts. Additionally, Shopify provides you a 256-bit built-in Secure Socket Layer (SSL) certificate. This not only protects your site from hackers but also helps in the SEO of your store. To process credit or debit card payments, a site must be PCI-DSS or payment card industry data security standard compliant. And Shopify is Level -1 PCI Compliant. This lets your customers pay using their card from day one. Hire Developer in India at 60% less rates now! 9. Track Everything With Shopify Analytics & Reports
Analytics is required to see how well your online store is performing. How many visitors are coming to your store in a day? Where are they coming from? And how long did they last? To download a detailed chart of your sales, traffic, and cart analytics, go to the 'Reports' section. You can also integrate Google Analytics into your Shopify store. Using these built-in tools, you can supercharge your Shopify store to create more sales and users reducing hassle behind the scenes at the same time. Must Read: Top 11 Features of Shopify Every Entrepreneur Should Know 10. Integrate Shopify With Facebook If you have gained a large social following, you can recreate your entire shop with the tab “Shop” on your Facebook page. Users can buy directly from you without redirecting to your website, which ensures a smooth sales process. Probably one of the easiest ways you can link a website and Facebook is to use the Facebook social sharing button. You can do this with a code directly from Facebook for the button, or you can use any one of a dozen different social sharing plugins explicitly designed for Shopify.
Must Read: The 10 Most Important Pros and Cons of using Python for Web Development 11. Get Rid Of Inventory Entirely With Shopify Dropshipping Dropshipping is a new way to run an online store. The best thing is that you don't need to buy a ton of inventory to get started. When a customer purchases products from your store, you place an order with a third-party supplier, who then ships the product to your user. As they know, it is coming directly from you. That means you don’t have a warehouse full of inventory boxes. To set this up in Shopify, try using one of the many dropshipping apps, such as Ordoro. They will help you with a supplier and manage everything from one place. Bottom Lines Shopify offers most of these services for free. While some are chargeable, the charges are generally quite low. If you plan to build a store you can set up a site and be able to run within one to two days, provided you get what you want. So plan carefully and contact a shopify development company in India, if you’re not sure about anything. They will definitely help in growing your business ahead. Original source