Ghee Pouches - Carrying the Wonderfood Worldwide
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Ghee pouches carrying the wonderfood worldwide

Ghee Pouches - Carrying the Wonderfood Worldwide

For years, one felt a pang of guilt when eating ghee. Now it’s making a comeback as a wonder food.

Recent studies maintain that ghee reduces fat and lowers cholesterol, so more and more consumers are

turning to this traditional super food.

According to IMARC Group, the global ghee market was worth US$ 15.4 Billion in 2015, growing at a CAGR

of around 18% during 2008-2015. Ghee has been in use in

Indian culture since ages. Besides its use in traditional

medicinal practices, ghee also serves as a basic ingredient

of food in most of the Indian households. A study suggests

that adding healthy amounts of ghee in the regular diet can

improve overall health. Several factors such as a growing

population, increasing disposable incomes, easy availability

and growing awareness about the benefits of ghee are

driving the global ghee market at a healthy pace.

Ghee is also making a splash abroad in alternative health

circuits. American supermarkets like Sprouts, Whole Foods

and Trader Joe's have also started stocking multiple types

of 'Indian ghee'. NRIs are importing niche brands of ghee

by the container-load, and some Americans are spreading

ghee on their toast, pouring it on grilled chicken and even

making their pasta sauce with it.

The sales of top Indian ghee brands like Amul and Gowardhan have risen by nearly 30% over the last year.

Baba Ramdev's Patanjali Ayurved has reported a Rs 1,000-crore turnover from its cow ghee which sells at

Rs 450 per kg. Industry experts say the ghee has never been so much in demand.

India exported US$ 34.35 million worth of ghee and the overall exported quantity was 5707.64 thousand

Kgs in FY 2014-15. UAE, Oman, Australia, Singapore and Saudi Arab were the top five nations importing

Indian ghee in 2014-15.

Helping dairy manufacturers make the most of this growing market is Nichrome, with its FILPACK SERVO

SMD ghee pouch packaging machine. The VFFS ghee packaging machine is hygienic, built with an

enclosed SS cabinet construction. UV sterilization of the packaging film is inbuilt.

Besides ghee, FILPACK SERVO SMD is engineered for other viscous food packaging such as vanaspati,

mayonnaise, pasteurised fruit pulp, mango pulp, fresh cream, tomato puree, mayonnaise, bread spread,

curry paste, lubricating oil, grease, adhesive, paint & varnishes.

FILPACK SERVO SMD is a high speed, accurate oil & viscous packaging machine that deliver an impressive

100 packs/min. in 50 ml to 100 ml pouch formats. Pouch counting & automatic weight checking system is

also available. What is more, the automatic filling machine delivers the capability of packing two different

products and quantities at the same time. Space requirements are lessened as the oil filling machine does

not have any side opening. The controller is operator friendly and the machine is totally mechanical with

no need for compressed air.

For dairy manufacturers looking to expand their ghee customer base and even grow their market

overseas, the FILPACK SERVO SMD is the recommended partner of choice.